With Creator Connections and Wayward's Associates program, they rely on the same underlying tracking technology. However, there is no risk of overlap between these programs, as we offer a free Creator Connections integration and reconciliation services against creator connections reporting to ensure you're never double paying for the same conversion.
If you’re also working with other affiliate platforms that offer Associates-based commissions, there is potential for overlap. In those cases, we recommend confirming that each publisher is receiving Associates-based commissions through only one platform at a time. If you have any concerns about potential overlap, please contact us at brands@wayward.com for assistance.