Wiser AI uses customer behavior and store activity to generate personalized product recommendations. When you first enable AI recommendations, Wiser needs time to collect enough data and understand how customers interact with your store.
As more shoppers browse, click, and purchase products, Wiser can use these signals to make recommendations more relevant.
How Wiser AI Personalizes Product Recommendations ?
Wiser AI analyzes customer interactions and store activity to understand which products are more relevant to different shoppers.
It can use signals such as:
Products customers view
Products customers interact with
Browsing and shopping patterns
Product relationships
Store trends
Product availability and assortment
This allows Wiser to personalize recommendations instead of showing the same products to every visitor.
How Does the Wiser AI Recommendation Process Work?
The recommendation process can be understood in three main stages:
1. Ingest Store and Customer Data
Wiser collects relevant product and customer interaction data from your store.
This helps the recommendation engine understand your catalog and identify patterns in how shoppers interact with your products.
2. Generate Personalized Recommendations
The AI recommendation engine processes the available data to determine which products are most relevant to a shopper.
Recommendations can be influenced by factors such as customer behavior, product relationships, and current store trends.
3. Deliver Recommendations Across the Customer Journey
Once recommendations are generated, they can be displayed at different customer touchpoints, such as product pages, collection pages, the cart, and other supported locations.
Does Wiser Show the Same Recommendations to Everyone?
No. Wiser AI is designed to personalize recommendations based on customer and store behavior.
For example, one shopper may spend time browsing dresses, while another explores accessories. Their interactions can provide different signals to Wiser, allowing relevant products to be recommended to each shopper.
Recommendations can also change as customer behavior and store trends change.
How Long Does Wiser AI Take to Learn?
There is no fixed learning period that applies to every store.
The time required depends on factors such as:
Store traffic
Number of customer interactions
Product views and clicks
Purchase activity
Number of products in the catalog
How frequently customers return to the store
Stores with more traffic and customer activity can generate useful behavioral signals faster than stores with limited traffic.
For New Wiser Installations
When Wiser is newly installed, there may not be enough behavioral data immediately available.
Because of this, recommendations may initially be less personalized.
We recommend allowing Wiser to run consistently so it can collect more customer interaction data and identify meaningful patterns.
Why Can Recommendations Change Over Time?
Your customers and your store are constantly changing.
For example:
A product may become more popular.
Customers may start purchasing different product combinations.
New products may be added.
Products may go out of stock.
Seasonal shopping trends may change.
Customer preferences may shift.
As these patterns change, Wiser can use the new signals to provide more relevant recommendations.
What Happens When I Add New Products?
New products may need time to build up enough interaction data.
If a newly added product has limited views, clicks, or purchases, Wiser may have less information available to determine when it should be recommended.
As customers interact with the product, more signals become available.
Can I Use AI Recommendations Alongside Other Recommendation Types?
Yes. AI recommendations are one of several recommendation options available in Wiser.
Inspire by your Browsing History
Automatically personalize product suggestions based on customer and store behavior.
Manual/Handpicked Recommendations
Choose specific products yourself when you want complete control over what is displayed.
Best Sellers
Show products that are performing strongly in your store.
Frequently Bought Together
Recommend products that are commonly purchased together to create cross-selling opportunities.
Using different recommendation types can help you create a more effective product discovery and upselling strategy.
How Can I Get Better Results From Wiser AI?
1. Give Wiser Time to Collect Data
Avoid evaluating AI recommendations immediately after installation. Allow enough customer activity to build meaningful data.
2. Keep Your Product Catalog Updated
Make sure your products, pricing, inventory, and availability are up to date.
3. Keep AI Recommendations Enabled
Consistent usage gives Wiser more opportunities to observe customer interactions and store trends.
4. Monitor Your Performance
Use Wiser Analytics to monitor metrics such as clicks, orders influenced by Wiser, and Wiser-generated revenue.
Frequently Asked Questions
Does Wiser need customer data to provide AI recommendations?
Wiser uses customer and store interaction signals to personalize recommendations. More relevant activity gives the recommendation engine more information to work with.
Will AI recommendations improve automatically?
Wiser continuously uses available customer and store signals to refine recommendations as more activity takes place.
Why don't I see perfect recommendations immediately?
A newly installed Wiser account may not have enough behavioral data yet. Give the system time to collect customer interactions and establish meaningful patterns.
Do I need to manually select products for AI recommendations?
No. AI-Based Recommendations are automated. Manual/Handpicked Recommendations can be used separately when you want direct control over the products displayed.
Should I use AI recommendations instead of Frequently Bought Together?
Not necessarily. They serve different purposes. AI recommendations focus on personalized product discovery, while Frequently Bought Together focuses on products that customers commonly purchase together. You can use both to create additional cross-selling opportunities.
Key Takeaway
Wiser AI recommendations become more meaningful as the system receives more customer and store interaction data.
If you've recently installed Wiser, give it time to learn your store, keep your product catalog updated, and monitor your results through Wiser Analytics.
The goal is to let Wiser continuously learn from your store and help deliver more relevant recommendations throughout the customer journey.
If you experience any issues, feel free to reach out to us at support@expertvillagemedia.com or our live chat We're here to help!


