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IP Rights & VARA

Updated this week

Creating a mural involves both physical and intellectual property. Understanding these rights protects artists and informs property owners of what they can and cannot do with the artwork.

Intellectual Property Basics

  • Copyright Ownership
    As the creator, you automatically own the copyright to your mural—even when it’s painted on someone else’s wall.

  • Physical Ownership
    The property owner owns the wall and the mural as a physical object but does not own the intellectual property.

Artist’s Rights Under VARA

  • Right of Attribution
    You must be credited as the creator; the property owner cannot claim authorship or present the work as their own.

  • Right of Integrity
    The property owner cannot alter, distort, or destroy the mural in a way that harms your reputation.

  • Duration
    These rights last for your lifetime.

Property Owner’s Rights

  • Display
    Owners can show the mural to the public as part of their property.

  • No Reproduction Without Consent
    Owners cannot reproduce the mural for commercial products (prints, merchandise) without your permission.

  • No Destruction or Removal
    If the owner wants to remove or modify the mural (e.g., due to construction), they must give you advance notice (often 90 days) and an opportunity to remove or restore it.

Licensing & Reproduction Agreements

  • If you allow owners or third parties to reproduce your mural (e.g., in advertising), you can negotiate licensing terms. Key points to define:

    • Medium and purpose of reproduction.

    • Duration and territory.

    • Compensation or royalties.

NFTs and Digital Rights

  • Minting NFTs or digital reproductions of your mural requires your explicit permission.

  • Contractual terms should specify revenue splits and whether the NFT covers the entire image or only a digital adaptation.

Waiving Rights

Artists may waive certain VARA rights in writing (e.g., allowing future removal without notification). These waivers should be carefully considered, and legal counsel is recommended before agreeing to them.

FAQs

Can the property owner sell merchandise featuring my mural?
Not without a licensing agreement. You have the right to control commercial reproductions.

What if the wall needs repairs that affect the mural?
The property owner must notify you in advance and provide the opportunity to restore the mural at their expense.

Can I create derivatives or prints of my own mural?
Yes. As the copyright holder, you can reproduce and sell prints or derivative works unless your contract states otherwise.


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