Table of Contents
✅ How XP Sends Emails to Your Students
All email we send on your behalf comes from the "no-reply@xperiencify.io" email address by default.
You can change that to send email from YOUR email address (eg: support@yourdomain.com), which allows students to reply directly to those emails. We highly recommend doing this, because it results in more reliable email delivery.
👉 Using your own custom email requires a one-time domain verification step.
✅ The Difference Between School "Domain" vs Email Sending "Domain"
Xperiencify has two different settings that use the word “domain,” and they serve completely different purposes. This can be confusing, so here's what they mean:
School Domain (Membership Site URL)
This controls the web address where your membership site lives.
It determines the URL structure behind the scenes, but it does not control how students log in or how emails are sent.
Changing your school domain:
does not change email sending
does not affect automated emails
does not affect verification or deliverability
Email Sending Domain (Email Settings)
This controls the email address your automated emails are sent from (for example, support@yourdomain.com).
This setting:
affects email deliverability and replies
requires email verification (DNS records + confirmation email)
does not affect your website, login links, or course access
👉 Even if your school domain and email domain use the same domain name, these settings are separate and must be configured independently.
✅ What You'll Need Before you Begin
Before setting this up, make sure you have the following:
An email address at your domain
For example:support@yourdomain.com.
👉 You need to be able to receive email at this address.
Access to your domain’s DNS settings
This is usually through your domain provider (GoDaddy, Namecheap, Cloudflare, etc.).
If someone else manages this for you (a VA, developer, IT support), you’ll need to loop them in.
✅ Set Up Email Sending from Your Domain
Inside XP, click into your Account page and click over to the Your School tab
In the Email Settings section, find the Send email from my domain toggle, click it, and enter the email address you wish to send from
Click the SAVE button and you'll receive some instructions to follow:
✅ Confirming Your Email Domain
After you add the DNS records shown in XP, there is one more required step to complete verification.
You’ll receive a confirmation email from Amazon Web Services (AWS) at the email address you entered (for example, support@yourdomain.com). It looks like this:
👉 You must open that email and click the confirmation link.
Until this step is completed:
Your domain will not be fully verified
Email sending may appear to work temporarily but will not be reliable
If you don’t see the email:
Check your spam or promotions folder
Wait a few minutes and refresh the page in XP
Once the link is clicked, your email domain can be fully verified.
✅ Troubleshooting: Custom Email Verification Still Pending
If your custom email verification still shows Pending after 24 hours, check the following:
Confirm the AWS verification email
Make sure you clicked the confirmation link in the email sent from Amazon Web Services (AWS).
If you’re unsure, toggle Custom Email off and back on in your XP account to resend the email, then confirm it.
Verify DNS records
Confirm all required DNS records were added exactly as shown (correct record type, name, and value).
Make sure records were added at the correct domain registrar.
Confirm records were added for the email sending domain, not your membership site URL.
Re-check for common mistakes
No extra spaces or characters in DNS values
Correct record types (CNAME vs TXT, etc.)
Make sure that the Records were added to the correct domain
✅ FAQ: Can I Use a Gmail Address?
When sending email from Xperiencify using your own address, the email must come from a domain you own and control (for example: support@yourdomain.com).
Free email addresses like Gmail, Hotmail, Yahoo, or Outlook cannot be used because you don’t have access to their DNS settings.
DNS access is required to verify SPF, DKIM, and DMARC records – which are now mandatory for email deliverability.
Even if a free email address has “worked before,” current email standards require domain-level authentication.
✅ Why It May Have Worked Before
If sending email from your domain worked before, it can be confusing to suddenly be asked to complete verification.
Email providers have gradually tightened their delivery and authentication requirements over time. In the past, domains with partial or incomplete configuration could still send email successfully. That is no longer the case.
As these requirements are enforced more strictly, domains that were previously “passing” may now need full verification – including all required DNS records and the confirmation step – in order to continue sending email reliably.
Nothing has changed about your domain ownership or website setup. This simply reflects how email delivery requirements are now being enforced more consistently across providers.
Once verification is complete, your emails will be sent more consistently and with better deliverability moving forward.