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Launching a Lead Ad in the Ads Launcher
Launching a Lead Ad in the Ads Launcher

How to create an ad using just the Ads Launcher tool

D
Written by Daina
Updated over a year ago


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1. Select New Campaign and then your relevant template, e.g. Fitness

2. Select the template that best fits your offer or has the ad text you wish to use

3. Leave Lead Form selected as the campaign type. Add your daily budget. We recommend $30 to $50 depending on your audience size.

4. Grab your booking link from Sites > Funnels and add it to the website field. The radius is calculated in miles and can be left as 4. You can adjust this in Ads Manager if needed.

5. If you would like to customise your ad content, select Optional Info

6. Expand the Ad Media section and choose Upload Media if you would like to use your own images

7. Expand the Ad Text section to customise the text to suit your business and offer

8. To use your own custom privacy policy link, grab your funnel’s privacy policy URL from Sites > Funnels and add it to the Privacy Policy URL field

9. You can now select Launch Campaign

10. To customise your audience and additional settings within Ads Manager (recommended), please refer to this article here: https://intercom.help/zipleads/en/articles/6384969-ads-launcher-how-to-customise-your-ads

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11. Once your campaign is ready, go to Settings > Integrations > Facebook Form Fields Mapping and map your new lead form

12. Go to Automation and select your opt-in workflow

13. Add a new Facebook Lead Form Submitted trigger so that any new leads will enter the workflow. Please note, this step may be skipped if you have previously set this up.

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