Aura is integrated with Adjust as a module partner. Once the setup is complete we will receive attribution and post-install event data through automated postback.
The setup incorporates three major steps:
Enabling automated postbacks
Customizing in-app events
Creating tracking URLs
Enabling Automated Postbacks
To enable Adjust’s integration with Aura from Unity, follow these steps:
Login to your Adjust dashboard
Choose the app and select your app options menu (^)
Select Partner Setup > ADD PARTNERS
Search Aura from Unity in the top search bar
Select the add (+) icon next to Aura from Unity
Switch to the Android tab
Turn on Enabled
Select Save
Congratulations, now we will be able to receive postbacks for installs. Next step is required to forward postbacks for post-install events.
Customizing In-App Events
To be able to optimize towards your marketing goals, we would use post-install event postbacks. You can link your post-install events to Aura from Unity preset events or custom events.
In order to share post-install events, follow these steps in your Adjust dashboard:
Choose the app and select your app options menu (^)
Select Partner Setup > Aura from Unity > Event Linking
Choose the event you want to share and update the field with Aura event out of the list below
levelAchieved
appRegistered
tutorialCompleted
inAppPurchase
Custom event (we support 5 custom events)
When you finish customizing events, select OK
Toggle In-App Revenue Forwarding to share purchase amounts
Note: Choose at least one purchase event before turning on In-App Revenue Forwarding
Toggle Ad Revenue Forwarding (All sources) to optimize towards a ROAS goal
Enable Session Forwarding to share App Opens (Retention data)
Select Save
Now we will receive post-install event data for each of your assigned events.
Create Tracker URLs
To complete the setup and launch your campaign, you need to create an Adjust tracker URL, and share it with your Aura Account Manager.
To create an Adjust tracker URL, follow these steps:
Choose the app and select your app options menu (^)
Select Tracker URLs
Select NEW TRACKER
Enter a tracker name
Under Network > Select Aura from Unity
Select CUSTOMIZE
Select Attribution Settings
Under Click-Based Attribution > Device matching > Change Attribution Window to 30 days
Select APPLY
Select Create
Copy the two tracker URLs
Select DONE
Share the tracker with your Aura Account Manager
Template URL:
https://app.adjust.com/(tracker_id)?campaign={CampaignID}_{CampaignName}&adgroup={PublisherId}&creative={CustomerID}&gps_adid={GAID}&aura_click_id={DynamicParameter}&cost_amount={PayOut}&cost_type={BusinessModel}&cost_currency=USD&ip_address={ip}*To make changes to the template, please refer to our Measurement URLs & Supported Macros Guide
Sharing Adjust Dashboard Access
For data validation and troubleshooting, we would require access to the app’s data within the Adjust dashboard.
To share Adjust dashboard access with Aura from Unity, follow these steps:
Open the main menu
Choose My Account
Select the Users tab
Select ADD USER
Use aura-integrations@ironsrc.com email address
Choose role > Custom
Select App Access
Choose the apps you would like to give access to
Select CUSTOM Access
Under Partner Access choose Aura from Unity or select Tracker level Access
APPLY changes