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Using Your Analytics to Sell More

See which products shoppers try on, favorite and buy and use those numbers to make decisions that grow your sales.

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Written by Jasmine Jurgens

Your try-on data is more than a scoreboard, it tells you what your shoppers want, which products convince them, and where a small change makes a real difference. Here's how to read your analytics and act on them.

Where to find it

In your Shopify admin, go to Apps → AI Frame – Virtual Try-On, then click Analytics in the app's left menu.

Plan note: Analytics is available on Starter and above, with advanced analytics on Growth and Advanced.

AI Frame Analytics page in the Shopify admin, showing try-on metrics including total try-ons, add-to-cart conversions, shares and favourites, with performance shown per product.

What the numbers tell you

  • Try-ons: how many previews shoppers generated. Your top-line signal that the feature is being discovered and used.

  • Add to cart from try-on: how many try-ons turned into a cart. This is the number that pays for the app: it's shoppers who were convinced by seeing themselves in your product.

  • Shares: looks shoppers sent to friends. Every one is free reach for your brand.

  • Favourites: looks saved for later. These shoppers are warm - a signal your product caught them, even if they didn't buy today.

Three ways to act on what you see

1. Find your try-on heroes. Products with lots of try-ons and strong add-to-cart are your converters, feature them on your homepage, in your ads, and in your emails. They've proven they win once a shopper sees the look.

2. Spot the hesitation. A product with many try-ons but few carts is telling you something: often the product photo isn't doing the item justice (see Product Photo Tips for the Best Try-On Results), or the sizing information needs attention. One better photo can flip this number.

3. Watch usage vs. your plan. Your try-on volume also tells you when you're outgrowing your plan, if you're regularly using your monthly allowance, upgrading gives you a bigger allowance at a lower rate per try-on.

💡 A little tip: check your analytics on a rhythm - a quick look every week beats a deep dive every quarter. Trends matter more than any single day.


What's next? Turn those insights into more try-ons: How to Promote the Try-On Feature to Your Shoppers.

Need a hand? If anything's unclear, send us a message, we are here to help!

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