Skip to main content

How to tag users based on survey responses

How Asklayer tags identified survey respondents by their answers, syncing tags to Mailchimp, Klaviyo, and Shopify.

Tags can be used to identify users who chose specific answers or answered within a range, for example users who picked positive or negative feedback.

These tags can be passed on to Mailchimp, Klaviyo, Shopify, Shopify flows and many other platforms via webhooks.

How it works

For the system to be able to tag a user, they need to be identified. Anonymous users can't be tagged. A user is identifiable when any of the following apply:

Condition

Identifiable?

Answers on the post-purchase page

Yes

Is logged in while answering

Yes

Submits their email address via the Asklayer 'email' question type

Yes

Answers a dedicated page survey where the customer ID is in the URL (for example, if the customer ID is 123456: https://survey.asklayer.io/xxxx/yyyy?platformId=123456)

Yes

None of the above

No — can't be tagged

Steps

  1. Open the survey editor and go to the 'questions' page.

  2. On any question, set a tag for a specific answer, or for a range of answers (for numeric/satisfaction question types).

  3. To tag anyone who answers the survey — regardless of their specific answers — go to the 'actions' page instead and set a tag there.

Did this answer your question?