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Pricing settings and fee management in AutoDS

Configure pricing rules, calculate sell price and profit, manage shipping costs, automate pricing strategies, and use fee calculators to keep your margins accurate and competitive.

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Introduction

Pricing settings is one of the main levers of dropshipping success. Your pricing strategy directly impacts profitability, competitiveness, and the long-term sustainability of your business.

In AutoDS, pricing settings define how the system calculates your selling prices for each supplier and store. Here, you configure your desired profit margins, platform fees, and shipping behavior, allowing AutoDS to update prices according to your business strategy automatically. When your pricing settings are configured correctly, you ensure consistent profitability while covering all transaction costs, platform fees, and shipping expenses.

This guide explains everything you need to know about pricing settings, shipping cost management, automation rules, and fee calculation tools so you can build a consistent, scalable pricing strategy.


Key benefits of using pricing settings and calculators

Using the AutoDS pricing settings provides several key advantages for your dropshipping business:

  • Save time: Automatically adjust prices based on rules you define.

  • Stay competitive: Maintain competitive pricing even when supplier prices change.

  • Protect profitability: Apply minimum profit margins and include all fees and shipping costs to avoid losses.

  • Customize per source: Apply different settings per supplier, platform, or store.

  • Optimize automatically: Adjust pricing based on sales performance to maximize revenue.

  • Calculate accurately: Use built-in calculators to estimate profits and fees before listing.


How to access pricing settings

To configure your pricing settings:

  1. Go to the Settings menu in the AutoDS platform.

  2. In Supplier settings, choose the store and supplier you want to update.

  3. Select the Pricing tab.

Note: Changes apply only to new uploads and future orders. Update existing products in bulk from the Products page. Click here to learn more about Bulk changes.


Key pricing terms used in AutoDS

These are the primary pricing terms you will encounter within AutoDS, both in pricing settings and in related tools such as automations and calculators. Understanding the meaning of each term helps you interpret the fields correctly and comprehend how your final selling price is calculated.

Field

Description

Example

Buy price

The amount you pay the supplier for the product. All profit and fee calculations are based on this base cost. If "Include Shipping Price" is enabled, the supplier's shipping cost will be added to the Buy Price.

If the supplier charges $12 for an item, then $12 is your buy price.

% Profit

The target profit margin is a percentage of the buy price. Many sellers use this percentage to cover both taxes and net profit.

If your buy price is $20 and you set the % profit to 30%, your profit part from this field is:
20 × 30% = $6 profit (which could represent, for example, 4 dollars net profit + $2 tax).

$ Profit

A fixed profit amount per sale. This guarantees a minimum dollar return on each transaction, regardless of the product cost.

If you set $ profit to $3, the system will always try to add $3 on top of your costs, even if the buy price is low.

% Fees

All percentage-based charges per sale, such as selling channel commissions, payment processor fees, and advertising costs.

If your selling channel charges 12% and your payment processor charges 3%, you can set % fees to 15% to cover both.

On a $50 sale, these fees would be: $50 × 15% = $7.50 in total percentage fees.

$ Fees

Fixed charges per transaction, such as Stripe fixed fees, flat shipping charges, or other flat-rate costs that do not change with product price.

If your payment gateway charges a flat $0.30 per transaction, you can set $ fees to $0.30 so each order includes that cost.

Dynamic profit

Profit rules based on product price ranges that apply to new listings only. This allows you to set different profit amounts or percentages for different supplier cost ranges.

You can set: From $ 0 to $ 20 buy price → $ 5 profit. From $ 20.01 to $ 50 buy price → $ 8 profit.

Set price cents value

A rounding rule that adjusts final prices to a specific cents pattern, such as always ending in .99. This can slightly change the exact profit, but creates psychological pricing.

If the calculated price is $17.32 and you use a set price cents value to end prices with .99, the final price becomes $17.99.

Compare price

A display option that shows a "before" price crossed out above the current selling price to highlight a discount. For example, showing "Was 15 dollars → Now 10 dollars (33% off)" can increase conversion rates by emphasizing perceived value.

Showing "Was $15 → Now $10 (33% off)" can increase conversion rates by emphasizing perceived value.

Include shipping price

An option that adds the supplier's shipping fee to the buy price before calculating profit. When this option is enabled, you can offer free shipping to customers or add this amount to $ fees if you want to show shipping separately.

If the product costs $10 and shipping is $2, the total price becomes: $10 + $2 = $12.

Default automation

A setting that lets you decide whether your predefined automation rules will be applied automatically to new listings.

Example rule for price increase:

  • When: a product sells twice in one week.

  • Adjustment: increase profit by 2% each week.

  • Cap: stop at 10% maximum profit.

Note: For the AutoDS Sourcing Service, the shipping price is always included in the product cost.

Tip: Enable price and stock monitoring (available for all plans except Importer 200) to keep listings updated with supplier changes multiple times a day. This helps prevent selling out-of-stock items or products at a loss. Click here to learn how to manage product monitoring.


Calculation formulas and profit types

AutoDS offers three distinct calculation types, each utilized at various stages of your dropshipping workflow: selling price calculation, product profit calculation, and order profit calculation. Each one gives you a different view of your pricing and profitability.

Key differences overview

  • Selling price calculation: Determines the price your customers will pay when they purchase your product. It runs before you list products in your store and uses your desired profit margins and estimated platform fees to set competitive prices.

  • Product profit calculation: Shows your expected profit for each product before any sales occur. It uses the selling price you defined and deducts estimated fees to show how much you expect to earn per sale.

  • Order profit calculation: Shows your actual profit after a sale is completed. It uses real values, including actual platform fees, taxes, and additional charges applied to that specific order. This is the most accurate view of your profitability.

Important: The order profit calculation always provides the most accurate profit figures because it uses actual transaction data rather than estimates. Slight variations between expected product profit and actual order profit are normal due to extra fees, taxes, or discounts applied at checkout.

When each calculation is used

Each calculation type plays a different role in your pricing workflow: the selling price calculation, the product profit calculation, and the order profit calculation are used at various stages of managing your listings and orders.

  • Selling price calculation:
    Runs when you import products or update your pricing settings. AutoDS uses this formula to determine the final price that appears in your store listings, ensuring your products are priced to reach your target profit margins while covering all platform fees.

  • Product profit calculation:
    Appears in your product page and reports before sales occur. It helps you review the expected profit for each product in your inventory and adjust your strategy if needed.

  • Order profit calculation:
    Appears in your order details and financial reports after customers complete purchases. It reflects your actual earnings for each order, including all real fees and charges.


Selling price calculation

AutoDS calculates your selling price using the values you define in your pricing settings. The system applies a formula that considers your buy price, profit, and fees to determine the final price your customers will pay.

The selling price calculation follows this sequence:

  • Subtotal: Buy price + (Buy price × % profit) + $ profit.

  • After fees: Subtotal ÷ (1 − % fees).

  • Final sell price: After fees + $ fees.

Selling price calculation example

Use the following values to check a selling price calculation example in AutoDS:

  • Buy price: 29.98 dollars.

  • Profit percentage: 11.05%.

  • Dollar profit: 0.24 dollars.

  • Fees percentage: 14%.

  • Fees dollar: 0 dollars.

The calculation can be summarized as:

Step

Formula

Example (values)

Result

Subtotal

Buy price + (Buy price × % profit) + $ profit

29.98 + (29.98 × 11.05%) + 0.24

33.53 dollars

After fees

Subtotal ÷ (1 − % fees)

33.53 ÷ (1 − 14%)

38.99 dollars

Final price

After fees + $ fees

38.99 + 0

38.99 dollars

Note: The final selling price may be rounded according to your pricing settings.

You can also use the AutoDS: price, fees, and profits calculator spreadsheet to test different configurations. Only update the input values and do not edit the formulas in the Subtotal or Final sell price fields.


Product profit calculation

The product profit calculation shows the expected profit for each product in your store before the order is placed.

Formula:

  • After fees: Sell price − (Sell price × % fees) − $ fees.

  • Total profit: After fees − Buy price.

Product profit calculation example

Use the following values to check a profit calculation example in AutoDS:

  • Sell price: 50 dollars.

  • Fees percentage: 20%.

  • Fees dollar: 0 dollars.

  • Buy price: 10.99 dollars.

Step

Formula

Example (values)

Result

After fees

Sell price − (Sell price × % fees) − $ fees

50 − (50 × 20%) − 0

40.00 dollars

Total profit

After fees − Buy price

40.00 − 10.99

29.01 dollars

Note: The product profit result is the expected profit and does not include extra charges such as taxes.


Order profit calculation

The order profit calculation shows your actual profit for completed orders. It includes all deductions such as taxes, platform fees, and additional charges applied to that specific order.

Formula:

  • Base after deductions: Sell price − Taxes − (Sell price × % fees) − Platform fees.

  • Total profit: Base after deductions − Buy price.

Order profit calculation example

Use the following values to check an order calculation example in AutoDS:

  • Sell price: 17.14 dollars.

  • Taxes: 0 dollars.

  • Fees percentage: 23%.

  • eBay fees (platform fees): 0.30 dollars.

  • Buy price: 8.59 dollars.

Step

Formula

Example (values)

Result

Base after deductions

Sell price − Taxes − (Sell price × % fees) − eBay fees

17.14 − 0 − (17.14 × 23%) − 0.30

12.90 dollars

Total profit

Base after deductions − Buy price

12.90 − 8.59

4.31 dollars


Estimating fees and profits accurately

To ensure accurate and profitable pricing in your AutoDS account, it is essential to include all recurring costs associated with each sale. These typically include:

  • Selling channel fees (for example, 2.5%).

  • International transaction fees (for example, +1.5%).

  • Payment gateway commissions (for example, Stripe, PayPal).

  • Advertising or marketing costs (calculated as a percentage of the sale).

  • Subscription or domain costs (converted into a per-sale percentage).

Tip: Review several completed orders in your store and calculate the highest combined percentage of fees. Use this figure in your settings to ensure you maintain a profit. The "Help me calculate" button in the pricing settings can guide you in estimating the correct fee percentage to enter.


Dynamic profit rules explained

The Dynamic profit feature in AutoDS lets you set different profit rules based on your supplier’s cost for each product. You can find this feature under Supplier settings > Pricing tab.

With Dynamic profit, you create cost ranges based on the supplier’s price, and for each range, you define how much profit you want to make. This helps you protect your margins on low-cost products while keeping higher-cost products competitively priced.

For each price range inside the Dynamic Profit feature, you define:

  • Minimum price: Cost from supplier (start of the range).

  • Maximum price: Cost from supplier (end of the range).

  • Desired profit: Fixed amount or percentage you want to earn.


Why prices may differ from supplier sites and in AutoDS

Sometimes, the prices displayed in AutoDS might be different from those shown on the supplier’s website. This may happen because some discounts, promotions, or special deals are not monitored. To confirm that the price is accurate:

  1. Log in to a supplier account that already has recent orders.

    • Suppliers like AliExpress may show special deals or promotions that are not applicable to regular buyers. Make sure your account is not showing any temporary deals on the product page.

  2. Make sure you are using the correct Ship to region both on the supplier site and in AutoDS.

  3. Enable Price and stock monitoring under Supplier settings → Lister.

  4. Compare the displayed prices between AutoDS and the supplier page for the same region and account.


Protect your profit margins from price changes

Sales can happen between AutoDS scans, so an item may sell at a price that no longer reflects the latest supplier cost. This happens because:

  • AutoDS scans product prices and stock multiple times per day, and each sale uses the last known supplier price between scans.

  • Since no dropshipping tool updates prices in real-time, there can always be a slight delay between a supplier’s price change and the updated price in your store.

How to reduce the risk

You can reduce the risk of selling at a loss in AutoDS by:

  1. Increasing % profit or adding $ profit to create a buffer for price increases or temporary deals ending.

  2. Using dynamic profit to set higher profits for lower-cost items and protect your margins.

  3. Including shipping costs:

    • If your supplier charges for shipping and it is not added to the buy price, activate include shipping price or add this manually under $ fees.

  4. Adding extra in % fees or $ fees to cover small unexpected costs.

  5. Monitoring high-risk products (such as fast sellers or items with frequent price fluctuations) and manually adjusting pricing as needed.

  6. Defining a safe maximum loss limit: On the Orders tab, use the Maximum loss field to define how much you are willing to cover if a product’s price increases unexpectedly after a scan but before a sale.


Include shipping costs in your pricing

Accurate product pricing is essential for dropshipping success, and shipping costs are a critical part of your total product cost. Supplier price changes and shipping fees can directly impact your profit, so it is essential to ensure that both product costs and shipping are accurately reflected in your pricing settings.

In AutoDS, you can manage shipping costs by configuring the shipping method and using the include shipping price option. Together, these settings help you maintain accurate pricing and protect your profit margins.

Include shipping price limitation for worldwide selection

When you select 'Worldwide' as your 'Ship to Country' option, the 'Include Shipping Price' feature will not add shipping costs to your monitored products. This happens because shipping costs vary significantly depending on the destination region, and AutoDS cannot monitor pricing for every country when Worldwide is selected.

To account for shipping costs when using Worldwide shipping, you need to increase your profit margin to cover the highest potential shipping cost from your supplier. This prevents you from operating at a loss when orders ship to expensive destinations.

How to determine shipping costs for worldwide products:

Visit your supplier's website directly and manually check shipping costs for the different regions you plan to sell to. Review the various regional options available and note the shipping prices for each destination. This helps you understand the range of shipping costs you need to cover.

For suppliers with multiple regional options, such as AliExpress, Alibaba, and other platforms that allow you to select specific shipping regions, AutoDS uses Canada as the reference region for price monitoring. This approach provides the most reliable pricing data and covers the widest range of available products.

Example calculation for worldwide shipping:

Product cost: $15.

Highest shipping cost (to remote regions): $12.

Desired profit: $10. Minimum selling price: $15 + $12 + $10 = $37.

By setting your profit margin to cover the maximum shipping cost, you protect yourself from losses while maintaining flexibility to ship worldwide. Customers in regions with lower shipping costs will simply enjoy better value, while you remain profitable across all destinations.

Note: Always verify current shipping costs directly on the supplier's website, as these can change based on season, carrier availability, and global shipping conditions.

Selecting shipping methods

The shipping method setting defines which shipping cost AutoDS detects from the supplier and how it affects your product’s final cost and delivery time. Choosing the right option helps you balance competitive pricing with a good delivery experience for your buyers.

Note: For a detailed breakdown of all shipping method options, how to configure them under Settings → Supplier settings → Lister → Shipping method, and practical examples with calculations, you can learn more in the article product uploads, methods, variations, settings and tools.


Configuring the include shipping price option

The include shipping price option adds supplier shipping costs directly to your product’s source price before AutoDS calculates your profit margins. This ensures that shipping is not forgotten when you build your pricing strategy.

To enable this feature:

  1. Go to Settings → Supplier settings → Pricing.

  2. Enable "include shipping price".

  3. Confirm that the pricing rule is applied to the chosen supplier.

Important: Configure pricing settings for each supplier individually. Review your suppliers regularly and update their settings as necessary to ensure your pricing remains accurate.

How the 'Include shipping price' option works by automation type

The "Include shipping price" behavior depends on the automation method you use: Auto-order with your own buyer accounts or Fulfilled by AutoDS (FBA). Understanding how the include shipping price option works in each case is crucial to avoid hidden shipping costs and protect your profit.

Auto-order (full and semi-automation) stores: AutoDS places orders using your own buyer accounts. In this case, the include shipping price option works differently for products below and above 5 dollars:

  • For products below 5 dollars:

    • Behavior by default: The include shipping price option is automatically disabled in your settings and listings to prevent adding a $6.99 fee to the buy price for every low-cost item.

    • When you enable it: If you manually enable 'include shipping price', AutoDS adds $6.99 to the buy price of all products priced $5 or less.

  • For products above 5 dollars:

    • The shipping cost is not included in this option, as it is already factored into the supplier’s price for these products.

Tip: Enable the 'Include shipping price' option for Auto-order only if you explicitly want AutoDS to include a possible $6.99 shipping fee in advance for products below $5.

Stores using FBA (Fulfilled by AutoDS): AutoDS always uses non-Prime Amazon accounts for products priced below $5. In these cases, Amazon charges a $6.99 shipping fee on those orders.

Here is how the include shipping price setting affects your pricing for FBA:

  • Enabled:

    • AutoDS adds $6.99 to the buy price for products under $5.

    • Your selling price increases accordingly, and your profit calculation already includes this shipping cost.

    • Your profit margin stays accurate when the $6.99 shipping fee is applied during checkout.

  • Disabled:

    • The buy price stored in AutoDS does not include the $6.99 fee.

    • When the order is placed, Amazon still charges the $6.99 shipping fee at checkout.

    • Your real buy cost becomes higher than expected, your profit is reduced, and if the increased cost is higher than your maximum loss limit, the order may fail.

This logic for the include shipping price option applies to Amazon products in all regions, not only in the US.

Note: We recommend that you keep the 'Include shipping price' feature enabled for FBA stores when you sell products below $5 to ensure accurate profit calculations and avoid unexpected losses or order processing failures.

Why is 6.99 dollars used for Amazon products under 5 dollars?

When you use the 'Include shipping price' option for Amazon products priced under $5, AutoDS adds a fixed $6.99 to the buy price. This amount is used as a standard reference based on Amazon’s average shipping cost for low-priced products purchased through non-Prime accounts.

Adding $6.99 to the buy price in advance helps you to:

  • Avoid unexpected losses: The shipping fee is already included in your pricing, so it does not unexpectedly reduce your profit when the order is placed.

  • Prevent order failures: The system is less likely to reach your configured maximum loss or profit limits when the real buy price (product + 6.99 dollars shipping) is higher than the base product price.


Ship to region configuration

Your Ship to region setting determines which shipping costs, delivery times, and product availability AutoDS monitors for your listings. Keeping this region aligned with your target market is crucial for accurate pricing, shipping times, and product availability when importing products. Additionally, product prices and shipping costs are calculated based on this region.

When you set Worldwide as your Ship to region, no shipping cost is applied automatically to your products.

You can set this under Settings → Supplier Settings → General → Ship to Country.

Tip: If you work with Worldwide shipping, add the highest potential shipping cost as an additional profit margin under Settings → Supplier settings → Pricing. This creates a buffer that helps protect your profit across different destinations that may have higher shipping fees.

To read more about the 'Ship to region' setting, click here.


Automate pricing settings based on sales performance

The Automations feature in AutoDS enables you to dynamically optimize product pricing by automatically adjusting prices based on the performance of each product in your store. Instead of manually reviewing sales data and changing prices one by one, you can set rules that increase prices for best-sellers and decrease prices for slow-moving items.

With the Automation feature in AutoDS, you can:

  • Boost profits by raising prices as products gain popularity.

  • Stay competitive by lowering prices when sales slow down.

  • Save time by replacing manual pricing decisions with automated rules.

  • Scale easily by applying automation to a single product, selected groups, or your entire store.

  • Respond to market demand in real time using actual sales performance instead of guesswork.


How to set up your first automation rule

To create and configure your first automation rule in the Automations feature in AutoDS, follow these steps:

  1. Access the Automations settings:

    • From the AutoDS platform, click Settings in the left menu.

    • Select the Automations tab.

  2. Create a new automation:

    • Click Add Automation to create your first pricing automation rule.

  3. You'll be redirected to a new page.

    • Create an automation name.

    • Select Automation Type: The system will auto-select Sales Based Pricing as the default automation type. Additional automation types may be added in the future.

  4. Configure the automation rules:

    • You can create rules for both price increases (when sales increase) and price decreases (when sales decrease). Read more about these settings in the section below.

  5. Assign products.


Configuring price rules

Price increase rules in the Automations feature in AutoDS define how your pricing settings should act when you have a product sales increase or decrease. This helps you capture additional profit from high-demand items while keeping your prices under control, and encourages sales on slow-moving products without manually lowering prices.

1. Define the trigger for price increase

The trigger tells the Automations feature when a product is selling well enough to justify a profit increase.

  • Define the trigger: When a product sells X times in Y days. Decide how many times a product must sell within a specific time frame before the rule is activated.

    • Example: When a product sells twice in one week.

  • Define the adjustment: Set price to increase profit by % or $.

  • One-time price increase: If you want the automation to raise the price only once (not repeatedly), enter a very high time value under the time field. For example, set 10,000 days. This ensures the system raises the profit only once based on your rule.

2. Define the adjustment for the price decrease

  • Define the trigger: When sales are lower than your threshold.

  • Define the adjustment: Set Price to reduce profit by % or $.

3. Applying automations to products

After creating your automation rule, you need to assign it to products. Choose how to apply the rule:

  • All Products: Check the box to apply the rule to your entire store.

  • Some products: Select the products you want to apply.

  • Assign Later: Click on 'I will assign products later' to skip for now and assign products individually later.

4. After those steps, click Finish to activate your automation.


Managing your automation rules

Once your automations are live, you can manage them easily:

  • Turn ON/OFF: Use the three dots menu (⋮) next to each automation to toggle it on or off.

  • Edit: Modify the trigger, adjustment, or cap settings at any time.

  • Add products: Assign new products or remove existing products from the automation.

Important: The Automations feature is supported on both API and non-API versions of AutoDS for eBay stores, as well as other supported selling channels.


Calculate eBay fees and profits accurately

Accurate fee and profit calculations are essential when setting pricing for eBay, especially when working with tight dropshipping margins. AutoDS provides two specialized calculators for eBay sellers:

  • eBay Profit Calculator.

  • eBay Insertion Fees Calculator.

These calculators help you:

  • Understand all eBay-related fees before listing products.

  • Set selling prices that match your pricing settings and profit goals.

  • Decide when upgrading your eBay store subscription makes financial sense.

Using these tools together with your pricing settings helps you avoid surprises and create sustainable pricing strategies.


eBay Profit Calculator

The eBay Profit Calculator provides a detailed breakdown of all fees associated with selling on eBay, including insertion fees, final value fees, promotion costs, payment processing fees, and your net profit. By running your numbers through this calculator before updating your pricing settings, you can:

  • Avoid fee surprises: see all costs in advance so you do not lose out.

  • Set accurate prices: confirm that your selling price covers item cost, shipping cost, and all fees.

  • Compare scenarios: test different selling prices or shipping strategies and see how they affect profit.

  • Save time: replace manual calculations with automated, structured breakdowns.

To use the eBay Profit Calculator alongside your pricing settings, follow these steps:

  1. Select your eBay store region (US, AU, UK).

  2. Select your product category.

  3. Payment processor:

    • If you choose PayPal, enter the transaction fee % and the fixed $ fee.

    • If you choose Managed Payments, fees are applied automatically.

  4. eBay Account Options (select one or more as needed):

    • eBay Store Subscription — check this if you have a store subscription.

    • Top Rated Plus — check this if you are a Top Rated Plus seller.

    • International Payments — check this if you receive international payments.

  5. Enter pricing and costs:

    • Selling price

    • Item cost

    • Shipping price and shipping cost

    • Promotion percentage

    • Any other applicable fees

    Tip: Click the “!” icon next to each field to see explanations of what to enter.

  6. View profit breakdown: The calculator will display insertion fees, final value fees, promotion costs, payment processing fees, and net profit.

eBay Profit Calculator example

Use the example below to understand how each field should be filled in and how the eBay Profit Calculator interprets your inputs.

Scenario: You are selling a product from Amazon (with Prime shipping) to customers in the US. You want to confirm that a $30.99 selling price is profitable after all eBay fees. Below, we have all the product information that should be added to the eBay Profit Calculator.

  1. Select Product on Amazon.

  2. Region: United States

  3. Category: Cell Phones & Accessories

  4. Payment: Managed Payments

  5. eBay Account Options: Store Subscription + Top Rated Plus

  6. Pricing & Costs: enter:

    • Selling price: $30.99

    • Item cost: $24.61
      The product cost 24.61$ and has Prime shipping, as a result, we do not charge shipping fees from customers nor do we pay the shipping to Amazon (we assume most users have a Prime membership). Thus, we will leave the 'Shipping Price' & 'Shipping cost' fields with 0.

    • Shipping price: $0

    • Shipping cost: $0 (Prime shipping)

    • Promotion: 3%

  7. Check fees by item link/ID (optional): paste the eBay Item ID 303761743888 into the field and click “Click Here” to load product details. You can then adjust costs on the left panel if needed.

  8. View profit breakdown: With these inputs, the eBay Profit Calculator shows all eBay fees and your net profit at the bottom. You can compare this profit against your pricing settings to confirm whether a $30.99 selling price aligns with your desired margin.

Tip: Click the "!" icons next to each field for a short explanation of what to enter and how each value affects the final calculation.


eBay Insertion Fees Calculator

The eBay Insertion Fees Calculator helps you estimate the cost of listing products on eBay based on your store subscription and the number of listings you plan to create. This is especially important when your pricing settings must take into account volume listing costs for bulk dropshipping or large catalogs.

By using the eBay Insertion Fees Calculator, you can:

  • Avoid unexpected listing costs: understand when free listings are exhausted.

  • Decide when to upgrade: compare subscription levels and decide if upgrading reduces overall costs.

  • Plan your inventory: estimate total listing fees before importing products in bulk.

How insertion fees work on eBay

eBay gives each store level a monthly allowance of free listings. After you exceed this limit, insertion fees apply to each additional listing.

Typical monthly free listing allowances on an eBay store:

  • No store subscription: 250 free listings per month.

  • Basic Store: 1,000 free listings per month.

  • Premium Store: 10,000 free listings per month.

  • Anchor Store: 25,000 free listings per month.

  • Enterprise Store: 100,000 free listings per month.

After the free allowance, eBay usually charges $0.25 per additional listing in most categories for US-based stores.

To estimate insertion fees in your eBay store before adjusting your pricing settings in AutoDS, follow these steps:

  1. Access the calculator:

    1. Open the eBay Insertion Fees Calculator from the AutoDS special features section or by clicking here.

  2. Select your eBay region:

    • Choose the country where your eBay store is registered, for example the US, Australia, or UK.

  3. Select your store subscription:

    • Choose your current plan: No Store, Basic, Premium, Anchor, or Enterprise.

  4. Select Managed Payments status:

    • Choose Yes if your account uses Managed Payments.

    • Choose No if you still use PayPal for receiving payments.

  5. Enter the number of products:

    • Number of listings: enter how many products you plan to list or upload to eBay.

  6. View total cost:

    • The calculator displays the total insertion fees based on your region, subscription, Managed Payments status, and number of planned listings.

Use the example below to understand how each field should be filled in and how the eBay Insertion Fees Calculator interprets your inputs.

Scenario: You have a Basic Store subscription and plan to list 1,500 products.

  • Store location: USA.

  • Store type: Basic (includes 1,000 free listings).

  • Managed Payments: Yes.

  • Listings: 1,500.

Calculation:

  • A Basic Store subscription includes 1,000 free listings.

  • In this case, you are listing 1,500 products.

  • That means 500 listings exceed the free allowance.

  • Each additional listing costs $0.25.

  • 500 × $0.25 = $125.

The eBay Insertion Fees Calculator shows that you will pay $125 in insertion fees for these additional 500 listings. Knowing this, you can then decide whether to:

  • Adjust your pricing settings to include these costs in your margins, or

  • Consider upgrading to a higher store subscription if it reduces your total listing cost.

Tip: If your insertion fees are consistently high in your eBay store, use the eBay Insertion Fees Calculator to compare scenarios with different store subscription levels and choose the one that best aligns with your pricing strategy.

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