Sequences | FAQs | Blaze Help Center

My sequence isn't sending any DMs

It is expected to take about 15 minutes for sequences to start sending its first DMs. If it is taking any longer, check if your integration to Twitter/LinkedIn is still connected from the Integrations page, and try reconnecting.
My sequence is pausing automatically
There are many reasons on why your sequence can pause on Blaze. Here are most common reasons that will help you triage:
1. Check if your integration to Twitter/LinkedIn is still connected from the Integrations page, and try reconnecting. Don't forget to resume your sequence after reconnection is successful.
2. If your account is fairly new, we recommend warming up the account first if you have low number of followers or social media activity on the account. Here are the best practices:
  1. Post 4-5 times on a daily basis with the handles
  2. Send <50 dms/day for a week to warm up the account
  3. Check out this article on how to set sending limits for dms
  4. Run only one sequence at a time first
3. Engage with your followers/community/audience
  1. Go to Blaze → Open the Community Tab.
  2. Apply Filters → Set Followers: 50-500 to find engaged users.
  3. Save to Segment → Select 50-100 accounts from the filtered results.
  4. Create a Twitter List → Add these accounts to a new list.
  5. Engage Daily → Like, reply, and interact with tweets from this list.
    
    Note: In case you are still facing issues with the sequences, please reach out to our support team over live chat in the product or at support@withblaze.app.
How can I analyze my sequence?

Blaze provides detailed metrics to help you track and understand the progress and effectiveness of each sequence. Here’s a breakdown of each status you’ll see when analyzing your sequence:
1. Total Number of Leads
  This represents the total leads that will go through the sequence, giving you an overview of your campaign's scale.
2. Queued
  Leads that are lined up but haven’t yet started the sequence. They’re waiting for the previous batch of in-progress leads to complete more steps. This queueing process is essential to avoid too many actions at once, which helps protect your account from being flagged or blocked.
3. In-Progress
  Leads for which some steps have been completed, and they’re now awaiting the next actions in the sequence.
4. Bounced
  Leads for which some step in the sequence couldn’t be completed. This might occur due to reasons like a closed DM setting or a suspended account.
5. Finished
  The number of leads for which all steps in the sequence have been completed successfully.
By keeping track of these statuses, you can monitor the effectiveness and smooth execution of each sequence, ensuring maximum outreach while protecting your account.
My twitter/X sequence is bounced for many leads

There can be various reasons why this might be happening:
I) To run Twitter sequences, make sure your X/Twitter account is verified.

II) A significant proportion of twitter users have closed DMs, because of which messages sent to thee users via our sequence get bounced. To prevent sending messages with closed DMs. You an apply a filter called 'Exclude leads with closed DMs' in Find Leads+ feature after importing your segment there.

III) The messages to suspended accounts also get bounced. So, it may be the case by the time you start some campaign, some accounts may have got suspended.
My LinkedIn sequence is bounced for many leads

There can be various reasons why this might be happening:
I) To run LinkedIn sequences, make sure your LinkedIn account has premium subscription.

III) The messages to suspended/restricted accounts also get bounced. So, it may be the case by the time you start some campaign, some accounts may have got suspended.
My Discord dms are bounced for many leads
There can be various reasons why this might be happening:
I) Check your server settings: Click on the drop down (right side of your server name) -> Privacy Settings -> Turn on Direct Messages and Message Requests

II) Leads can also bounce if the user has turned of settings to receive dms. Each user can set this for all servers or select servers. Click on the Settings tab (right to your Discord profile) -> Content & Social -> Social Permissions
Can bulk sending DMs block my account?

Blaze's uses sophisticated automation model to work within the dm sending limits set by these platform.
How many DMs can I send in a day?

The optimal no of DMs that the platform sends for one account in a day is 480.
Which platforms are supported for bulk messages?

As of now, X and LinkedIn bulk messages are supported.
What are the pre-requisite for running a X/twitter DM campaign?

You need to have any verified organization/profile subscription.
What are the pre-requisite for running a LinkedIn DM campaign on Blaze?

You need to have paid subscription account on LinkedIn.
How do I exclude people whom I have already messaged through my DM campaigns?

Click on the ellipsis next to the filters panel.
Select the checkbox against "Exclude previously messaged leads".
Click on the Apply button.
How do I pause a campaign?

Head to "Campaigns" through the navigation bar
Click on "Twitter Campaigns"
Select the campaign that you wish to pause.
On the campaign page, click on the "Pause Campaign" button on the top right
How do I delete a campaign?

To delete a campaign, reach out to support@withblaze.app
What is the character limit for a DM?

We limit the DMs are 10,000 characters. For higher response rates, we suggest you to limit messages to 500 characters.
Do we require DM shortening on Twitter DMs

No, Twitter automatically shortens any URL to a 23 character link. Refer to this documentation by Twitter for further understanding.
How can I set up Alerts for my campaign

Under Actions, click on the three dots icon and then click on Setup Alerts button. Choose the platform (Slack/Email) where you would want to receive alerts.
Can I ask Blaze to run my campaign?

Yes, Blaze can run your campaign. Click on Get a Blaze expert to run your campaign button on the top right hand side of the sequence window.
How can I judge performance of my campaign?

You can view your leads, the campaign status, in-progress tasks, reply-rate, etc.
Can I make changes to my campaign once it has started?

Yes, you can make more leads and add/ modify actions in your campaign as per your wish.
Why did my twitter/X sequence did not send dms to all the leads in my segment?

There are many reasons on why this happens:
1. The twitter handle is now suspended or temporarily restricted by twitter
2. The user didn't exclude leads with closed dms in the segment used for sending dms
3. The user used additional conditions to exclude leads to send dms to, like:
  1. Do not send dms to previously messaged leads
  2. Do not send dms to previously saved selected segments
Note: In case you are still facing any issues, please use the live chat on Blaze to reach out our support team or share your concern at support@withblaze.app.
What are the best practices for running Twitter/X or LinkedIn dms?

1. Try to keep <500 characters
2. CTA (either link click or a response) can be A/B tested for the first 1-2 campaigns to see which CTA is working the best
3. Tone of the message should be organic, informal, less salesy and should focus on their interests.
4. Multi-level DM sequences works best on B2B or HNI audience at a low cadence.
5. Mention anything that validates authenticity in your DMs - Big brands, Top-Tier Investors, etc.
6. Use variables like first name, company name, AI fields on Blaze to personalize message for each user.
How to create a draft campaign sequence?
While Blaze doesn’t currently offer a direct way to create a campaign in “draft” mode, there are two simple workarounds you can use to save your campaign and make edits before it starts sending messages.

Method 1: Launch and Immediately Pause
You can:
1. Launch the campaign.
2. Blaze sequences trigger within a 5 minutes window once the user starts the campaign
3. Immediately pause the campaign after launching.
  This way, your campaign is saved in the system and won’t send any messages until you manually resume it. It acts as your draft!
Method 2: Use a Test lead in Place of Real Leads
You can:
1. Use a test Twitter lead — this should be a Twitter handle that’s not part of your lead list.
2. You can upload a single test lead simply by pasting valid url into the past URL field. Valid URL format,
  For twitter lead- x.com/@twitter_handel and
  For LinkedIn lead- https:/www.linkedin.com/in/@linkedin_username
3. Launch the campaign and then immediately pause it.
4. Later, add your actual leads and resume the campaign.
This is a recommended step to test your campaign setup without messaging real leads right away.