Low Booking Volume
Challenge: Not seeing enough bookings from your ads.
Recommendation:
Under-investing can limit your visibility and booking volume. Check if your budget aligns with the Recommended Budget which calculates an ideal spend specifically for your selected hotels and current market conditions.
Compare your CPC to market averages using Competitive Insights. Spending below the average can reduce visibility and bookings.
Ensure your targeting aligns with your ideal guest profile. Leverage Targeting Automation to reach your most valuable guests. The system optimizes bids based on factors like device, check-in dates, and travel window.
Ensure your property listing is compelling with high-quality photos and detailed descriptions. Keep your listing updated with current information and visuals to attract potential guests.
Low ROAS
Challenge: Wanting to improve the profitability of your ads.
Recommendation:
Maximize ROAS by leveraging Advertiser Recommendations found in your dashboard. Take action on the data-driven alerts and address both early warning and critical issues promptly.
Experiment with different bidding strategies to find the right balance between spend and return. Set clear ROAS targets and monitor progress closely to ensure you're meeting your financial goals. Consider using Bid Automation to adjust bids in real-time for better placement.
For a good balance of exposure and return, aim for a ROAS goal of 10. If you've enabled Automation, your bids will be optimized to reach this target.
Support on Campaigns
Challenge: Need assistance or guidance with your campaigns.
Recommendation:
Get immediate assistance via Live chat or Contact us for campaign optimization advice and troubleshooting.
If you're struggling with campaign creation, use a Quick Start campaign. It's a fast, easy, and fully automated option that has historically provided the highest returns for partners.
Find valuable resources and troubleshooting guides in our comprehensive Help Center. For further performance optimization, see our Sponsored Listing Best Practices guide.
Need Help?
If you have any questions or need assistance, feel free to reach out to our support team via Live Chat 💬, email us at booking.sponsoredlistings@koddi.com, or visit our Help Center for additional resources.