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How to Sell Programs Through Bridge

Lauren Johnson avatar
Written by Lauren Johnson
Updated yesterday

Important: This functionality is only available for select packages

In this article, we will walk through how to create your Online Store in the Payments Dashboard. Your Online Store will consist of different Product Pages showcasing specific programs created in Bridge that clients can purchase. After a client buys a program, they will automatically be added to your Bridge account, assigned training, and charged a one-time payment or added to a subscription. This is a great way to grow your online business and engage with new clients!

Table of Contents:


1. Overview of Product Page

The Online Store allows you to create a branded product page to market playlist programs that are already created in Bridge. These pages are hosted in the Bridge dashboard, and you can create multiple pages. Each page that you create will have its own unique URL. Watch this video to learn how!

Important: You are limited to a specified number of product pages based on your package. (Standard: Only Free products; Professional: 10 product pages; Business: 30 product pages)

Payment:

Each page will be tied to either a one-time payment or a recurring payment in the Online Store dashboard. You will choose the payment option when you create your page.

Program:

The program you choose to connect to your product page will be cloned as soon as it's selected and labeled in the library with "Online Store".


Any edits you make to the program published to the Online Store Product will automatically be included for all future purchasers, so be sure to only add programs that are fully ready for use.

When a user purchases the program, we will clone the program and assign it to the user, so the template program tied to the page will never have clients actively assigned. This allows you to make individual edits to the program assigned to the client as needed.

Please note: If the program is deleted, your page will return to draft mode and will no longer be active until a new program is connected.

Promotion:

You can promote these different training programs by sharing the direct links via social media, email, text message, or whatever platform you're active on.


2. Getting Started

Before creating an Online Store, you’ll need to set up Payments in Bridge. If you haven’t done this yet, follow the instructions here.

To start building your Online Store click "Payments & Store" on your homepage

This will open the Online Store Overview.

Next, toggle to My Products. When you’re ready, click 'Create your first product' to start building your product page.


3. Building Your Product Page

After clicking "Create your first product", a pop-up will appear to enter the name of the Online Product. This is the name that clients will see and should be the name you want to use to promote this training program. Once you've landed on a name, click Create.

You're ready to start building!

Here are the key items you will need to include:

  • Banner Image

  • Program

  • Price

  • Team

  • Email Address

  • About Us

  • Social Media Links

Banner image

This will display at the top of the landing page and will be the image shown if you share the link on social media. You can choose to upload your own image or use one of our templates.

Bridge Tip: Make sure this is eye-catching and complements the theme of your program or storefront!

Click on the banner to upload an image

Here you can choose to use any of our images or upload your own. If you upload your own, we have helpful guides to show how it will be cropped.

Note: These need to be .png or .jpg files.

Click confirm when you're ready to upload the image. You can always swap this out if you decide to use another image later.

Program

You will select a playlist program that is already created in your Bridge account to tie to this product page.

Please note: Programs connected to a product page will have the label "Online Store" in the library. If you update the program, it will update the program for anyone buying it in the future. If you delete the program, your product page will be unpublished and return to a draft.

Start by selecting your program from the Training Library and choosing whether or not you would like to assign it as a group-assigned program or an individual program.

The program in the library will then update to have the tag "Online Store". There will be a green dot under the label once the page is published indicating it's live.

Details

Use this section to write a detailed program description that explains what the training plan includes. Be sure to provide enough information to encourage clients to sign up. You can format the text with different font sizes, add clickable links, create lists or bullet points, and include tables

Bridge Tip: Don't forget to check out the Media Kit to utilize for your program advertisements!

Price

You will determine the price of your program. You will also need to choose if this product is tied to a one-time payment or a recurring payment (subscription). Both of these options will be directly connected to the Bridge payment dashboard. If you have subscriptions already created in the dashboard, you can select one of these or create a new one.

First choose to use either a one-time payment or recurring payment

Next, set your price.

Team

You will choose what team new clients will be added to when they purchase this product.

Email Address

We will send you an email when a client purchases your product. This can be your email associated with your Bridge account or a different email.

About Us

Here is your opportunity to share information about you and/or your organization with the client and upload your own logo.

Social Media Links - you can attach your Youtube, Instagram, Facebook, Twitter, and LinkedIn to your page so clients can learn more about you. Only the icons with links associated will display on your published page.


Be sure to save your work!

While you are filling out this information click "save" in the top right corner to save your work before leaving the page.

Preview

To see your progress, click ‘Preview’. This will open a demo version of your page.

Below is what your clientele will see!

Publish - When your page is ready, toggle it to "publish" to set it live! Clients can officially view the page and sign up for your training program.

Promote Your Product

Now that your page is live you can promote your product to start driving traffic.

On your published page, click "share". You can then share your product directly on social, through messages or copy the link.

When sharing the page the banner image will be the thumbnail.

After the Purchase

After a client purchases your program, the following will happen simultaneously:

  • You will receive an alert: We will send you an email informing you of this purchase. Included in the email is the client's name and the program that they purchased.

  • The client is charged through your Bridge + Stripe Dashboard: The client is either charged once or a subscription is started based on which option you selected for this program. You will see the successful charge in your payments dashboard. You can manage the subscription from the dashboard.

  • The client is added to a team in your account: The client will automatically join your Bridge account on the team you specified and receive an email invite to set up an account, just like the users you've manually added.

  • The program is cloned and assigned to the client: The program linked to your product page will be cloned and the name will be updated to include the client's name. This program will then be assigned to the client as a playlist so as soon as they log in their training is ready, without any work on your end.


Now on to your next Product Page!

When you are ready to set up another page in your Online Store click "Create New Product" on the left panel

You can manage all of your pages from this dashboard. You can view, edit, unpublish, and archive your pages.

You're all set to start promoting your training and growing your online business!

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