The Financial Cockpit gives you a consolidated view of your financial activity. It helps you track what you have billed, what you have collected, what remains unpaid, and how payments reconcile with sales. You can use it to monitor revenue, export accounting-ready reports, analyze product performance, understand tax amounts, and identify clients with outstanding debt.
It helps you answer questions like:
How much have I billed, and how much have I actually collected?
What explains the gap between my sales and my payments?
Which products or product categories generate the most revenue?
How much tax have I billed or collected over the period?
Which clients owe money to the studio?
How are payments distributed across payment methods?
💡 Two key definitions before you start
Sale: a product purchased by a client, excluding gift cards. Sales are tied to products and invoice dates, and they should match the back-office Purchase report when the same time filters are applied. For example, a class pass, appointment pass, subscription, or retail product purchase is a Sale; a gift card purchase is not counted as a Sale in this cockpit.
Payment: a money transfer received by the studio. Payments are not necessarily tied to a Sale. Gift card redemptions and credit account payments are excluded because they do not represent a new money transfer to the studio.
Get started: select your filters
The main reporting period is based on the relevant financial date for each tab:
Sales-based tabs use invoice-based accounting, meaning revenue is recognized when the sale is invoiced.
Payments can be analyzed from payment date or invoice date, depending on the selected view.
The filters at the top of the page apply across the cockpit:
Date: the time period for your analysis
Product: filter to one or more specific products
Product Type: filter by product category/type
Tax Included / Tax Excluded: switch eligible metrics between tax-included and tax-excluded amounts
Compare With: the benchmark period used for period-over-period comparisons
Group By: the time granularity for charts and reports
💡 Most of the cockpit uses invoice-based accounting: reports are based on Sales and revenue is recognized when invoiced, even if unpaid. For a cash-based view of money received by the studio, use the Payments tab.
1. Overview
Get a consolidated view of your sales performance and export a customizable sales report.
Key metrics
The KPI tiles summarize the main sales metrics for the selected period:
Metric | Definition |
Gross Sales | Product prices as seen by clients, before applying any discounts. |
Revenue | Amount billed to a client. It can be displayed including or excluding taxes. Different from the amount paid out from online transactions. |
Amount Collected | Amount effectively received and tied to Sales during the selected period. Useful for unpaid reporting and computing taxes actually collected. |
Number of Sales | Number of sales included in the selected period. |
Tax Billed / Tax Collected | Tax billed on sales, or tax effectively collected from received amounts. |
Sales Funnel
The funnel shows how your sales move from gross sales to revenue and collected amounts. It helps you understand what is deducted at each step, such as discounts, refunds, fees, taxes, and unpaid amounts.
Use the selected metric and comparison period to see how your financial performance evolves over time.
Sales Report
The report builder lets you export invoice-based accounting metrics such as:
Gross Sales
Revenue including or excluding taxes
Amount Collected including or excluding taxes
Number of Sales
Tax billed or collected
You can aggregate the report by product, product type, or without aggregation, and group results over time according to the selected reporting period.
The download button lets you export either:
Raw data, based on the back-office purchase report
Built report, using the selected aggregation, filters, and displayed metrics
Sales & Payment Reconciliation
Sales and Payments do not always match. Sales are tied to products and invoice dates, while Payments represent money transfers received by the studio and are not always tied to a sale.
This section explains the gap between what you billed and what you received. For example:
A gift card purchase creates a payment but not a sale.
A gift card redemption creates a sale but not a payment.
Account balance movements can create sales or payments that do not appear in both reports.
Unpaid invoices create sales without full collection.
For each invoice, the reconciliation follows this logic:
Payments + Account Balance Decrease - Gift card Sale + Gift card Redemption + Unpaid + Other Regularization = Revenue
💡 Since the payment report currently exists including tax only, the reconciliation section is most meaningful when amounts are displayed including tax.
2. Payments
Monitor all money transfers received by the studio and analyze how clients pay.
Unlike the Overview tab, which is based on Sales, this tab focuses on effective cash movements. It can be used to track incoming cash flow, export payment data, and understand payment method distribution.
Payments
The KPI tiles summarize the main payment metrics:
Metric | Definition |
Payments | All money transfers to the studio. Unlike Amount Collected, Payments are not necessarily tied to a Sale. |
Average Payment | Average value of positive payments. Negative payments such as disputes and refunds are excluded to better represent the average transaction amount. |
Number of Payments | Total number of payments counted in the selected period. |
The download button lets you export the payment report for the selected filters.
Payment Methods
This section shows how payments are distributed across payment methods.
Use it to understand which methods clients use most often and how much payment volume each method represents. Tooltips may also include additional details such as number of payments and transaction fees.
3. Products
Analyze sales performance by product or product type.
This tab is based exclusively on Sales, meaning it reflects invoiced product activity rather than payment or cash collection behavior. Gift cards are excluded because they do not represent a standard product sale in the sales reporting model.
Sales per Product over Time
This chart shows how products or product types contribute to Sales over time. Use it to identify seasonality, trends, and changes in product mix across the selected period.
Sales per Product
This ranked chart shows the top products or product types by Sales. You can:
Switch between product and product type grouping
Choose whether to display tax-included or tax-excluded values
Use the Top N filter to focus on the highest-performing products
The details table provides the same aggregation in a format that is easier to review or export.
💡 How to use it: compare your top products with their evolution over time to understand whether revenue is concentrated on a few products or spread across your catalogue.
4. Tax
Track taxes generated from Sales over the selected period.
The Tax tab is based on Sales data, meaning it reflects tax amounts derived from invoiced product activity rather than cash collection alone.
Collected Taxes
This section displays the evolution of taxes over time. You can switch between:
Tax Billed: tax amount billed on sales
Tax Collected: tax amount collected from amounts received on sales
Tax Report
The report builder lets you aggregate tax metrics by product, product type, or tax rate, and export their evolution over time.
Use this tab to review tax amounts for accounting purposes and to understand how tax collection differs from tax billing when some sales remain unpaid.
5. Client Debt
Identify clients with outstanding debt and understand how debt is calculated.
Debt is computed from two components: unpaid invoices and the client account balance.
debt = unpaid invoices - account balance
Client Debt
This section displays the list of clients in debt, with debt split between unpaid invoices and account balance.
It also includes Recent Debt, which still accounts for client account balance but only counts unpaid invoices issued in the last two months.
Use this tab to identify clients who owe the studio the most money and prioritize follow-up or reconciliation.
Key definitions
Term | Definition |
Sale | A product purchased by clients, excluding gift cards. Any metric reporting on Sale should match the back-office Purchase report with the same time filters. |
Gross Sales | Product prices as seen by clients, before applying any discounts. |
Discounts | Any coupon amount applied to a sale. Can be negative in certain cases. |
Revenue | Amount billed to a client. Can be expressed including or excluding taxes. Formula: Revenue including taxes = Gross Sales - Discounts. |
Amount Collected | Amount effectively received, tied to Sales on a given period. Different from Payments received on a period. |
Payments | All money transfers to the studio. Unlike Amount Collected, Payments are not necessarily tied to a Sale. Gift card redemptions and account balance payments are excluded, as they do not represent a money transfer to the studio. |
Tax Billed | How much tax was billed on a sale. Revenue including taxes = Revenue excluding taxes + Tax Billed. |
Tax Collected | Tax amount collected from the amount received on Sales. Amount Collected including taxes = Amount Collected excluding taxes + Tax Collected. |
Average Order Value | Average billed amount; the average product price bought by clients. |
Client Debt | Debt is computed from outstanding unpaid invoices and the client account balance: debt = unpaid invoices - account balance. |
Best practices
Use the Financial Cockpit regularly to:
Monitor sales performance: track gross sales, revenue, and collected amounts over time.
Understand collection gaps: use reconciliation to explain why billed revenue differs from money received.
Export accounting reports: download built sales, payment, and tax reports with the right aggregation.
Optimize your product catalogue: identify the products and product types that generate the most sales.
Follow up on debt: review the Client Debt tab to identify clients with unpaid invoices or negative balances.
Data freshness
Data on this insight is refreshed hourly.
Permissions
The financial cockpit is available to all pricing plans.