Help your emails get to the clients inbox
At Check Cherry, we want emails to arrive in the inbox. You can help us maintain good deliverability by following these common-sense sending practices and respecting others' inboxes.
You absolutely must have opt-in permission from the recipient to email them.
Less is more. Send fewer messages. Click through rates, open rates, spam rates, and other issues are all factored in.
Report messages that are not getting through. This helps us know what types of messages are getting flagged. There is a small dropdown at the right of each message status indicator. Clicking on that will allow you to send us an email notifying us of emails that did not reach the inbox and the reason why.
If possible, have your clients whitelist reply.checkcherry-mail.com to ensure that messages are received
If possible, ask your client to 'whitelist' or add your email to their contacts. Your emails will come from the email notifications@yourbrand.checkcherry-mail.com
So if your company name is ABC, then your emails will come from notifications@ABC.checkcherry-mail.com
Report undelivered emails
Watch our video on email best practices:
You can watch our presentation on email deliverability here:
Practices to avoid:
Do not email people who do not know you or your company
Do not send emails unrelated to the booking/service provided to clients
Do not nag via email (If someone does not respond by the second or third touch, they are unlikely to respond to others)
Do not overwhelm people with email (daily email, etc)
Do not send image-only email. Your messages should have a balance of text and images.
Avoid using a lot of different font sizes, colors, and complexity
Do not send spammy-looking emails. E.g., giant fonts, bright colors, excessive punctuation such as multiple exclamation points.
Avoid generic content. Customize your messages with details specific to your business
Some types of content that can be problematic include:
Payment request links
Soliciting payment directly with things like Venmo, Paypal, etc in the email itself
Subject lines that include the words Free or Discount
Referring to dollar amounts. For instance $5-10MM
Links to other domains
Large images and images with text in them
Customers who do not follow best practices may have limited email functionality, and in some circumstances, their accounts may be suspended.
If you have questions about a particular use of sending emails from Check Cherry, chat with us from within your account.