Yes, PostUP is incredibly versatile and works for content collection before, during, and after events, not just during live game moments. You can share the PostUP QR code or direct link through email, social media, your team app, your website, or any digital channel to collect fan content days or weeks before an event.
For example, include PostUP in your 'Know Before You Go' email sent before match day, and you could have hundreds of approved photos ready to display by the time you arrive at the venue. You can also collect photos from fans getting ready at home, traveling to the event, tailgating, or watching from anywhere in the world.
Additionally, you have full control over submission types: enable or disable camera roll uploads (which let fans submit existing photos from their device), video submissions, text messages, or any combination. This is particularly useful for themed campaigns like Mother's Day wishes, birthday shoutouts, military appreciation photos, or 'Pet of the Week' contests where fans submit both photos and personal messages.
PostUP content can be displayed on multiple platforms simultaneously from a single instance. The approved photos can appear on your video boards during events, be embedded on your team website as a permanent fan gallery or carousel, be embedded in your mobile app as an iframe to create a year-round fan content section, or be displayed during broadcasts with optimized lower-third layouts for TV.
The embedded website and app versions are especially valuable for ongoing engagement, as they keep fans engaged between events and create community content hubs that drive continuous app usage. You can even manually upload photos collected through other channels using the bulk upload feature if fans submit photos via email or other methods.
All submissions flow into a moderation queue where your team approves content at your convenience. Photos can sit in the queue indefinitely until you're ready to display them, giving you complete flexibility over timing and curation.
