Yes, PostUP can generate strong participation even with minimal in-venue promotion. Several of our university partners include the PostUP QR code only in their pregame content scroll without any PA announcements or dedicated video board call-outs, and they still consistently receive hundreds of photo submissions per game. For basketball specifically, one program reported getting close to 300 submissions per game with the QR code appearing only in their pregame scroll. This passive approach can work well, though adding occasional promotion during timeouts or at halftime will typically increase submissions further.
