There are two levels of Engraffo Projects - Basic and Plus. Whereas our Basic Project
provides you and your customer with a single Project link with basic consumption
metrics and unlimited asset availability, our Plus Project unlocks unlimited link creation with tracking and real-time performance analytics.
Note: Engraffo Plus is enabled by default, but can be disabled during New Project creation. Publishers and customers alike can always upgrade to Engraffo Plus from your Project Page.
The true value proposition of Engraffo lay within the Plus features, whereby users can utilize powerful tools and gain real insight into the performance of their Projects to maximize reader engagement. Below we highlight the differences between the two options.
Engraffo Basic
Real-time consumption metrics
Unlimited assets
Asset-based performance stats - engagement data specific to your Project assets
Team analytics - an array of data sets compiled and aggregated across all Projects
Project Layouts - create dynamic layouts with different asset configurations
QR code generation
Sunshine Act data collection/reporting
Engraffo Plus upgrade
Everything in Engraffo Basic, plus:
Advanced project analytics - multi-dimensional engagement stats over time
Unlimited Tracked Links functionality - unlimited link segmentation, tracking and analytics
Project Layouts with Link Assignment - assign dynamic layouts to Project links
CRM integration (coming soon!)
Additional resources:
Upgrading your Project from Basic to Engraffo Plus
How to access asset-level analytics
How to access Project analytics
How to create and manage Project Layouts