There are two levels of Engraffo Projects - Basic and Plus. Whereas our Basic Project

provides you and your customer with a single Project link with basic consumption

metrics and unlimited asset availability, our Plus Project unlocks unlimited link creation with tracking and real-time performance analytics.

Note: Engraffo Plus is enabled by default, but can be disabled during New Project creation. Publishers and customers alike can always upgrade to Engraffo Plus from your Project Page.

The true value proposition of Engraffo lay within the Plus features, whereby users can utilize powerful tools and gain real insight into the performance of their Projects to maximize reader engagement. Below we highlight the differences between the two options.

Engraffo Basic

  • Real-time consumption metrics

  • Unlimited assets

  • Asset-based performance stats - engagement data specific to your Project assets

  • Team analytics - an array of data sets compiled and aggregated across all Projects

  • Project Layouts - create dynamic layouts with different asset configurations

  • QR code generation

  • Sunshine Act data collection/reporting

Engraffo Plus upgrade

  • Everything in Engraffo Basic, plus:

  • Advanced project analytics - multi-dimensional engagement stats over time

  • Unlimited Tracked Links functionality - unlimited link segmentation, tracking and analytics

  • Project Layouts with Link Assignment - assign dynamic layouts to Project links

  • CRM integration (coming soon!)

Additional resources:

Upgrading your Project from Basic to Engraffo Plus

How to leverage Tracked Links

How to access asset-level analytics

How to access Project analytics

How to create and manage Project Layouts

How to locate your Project QR codes

How to enable Sunshine Act reporting

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