Overview
The Shopify integration allows you to sync purchase data from your club's Shopify store with your Fanbase fan profiles. This gives you insights into fan spending patterns and helps identify engagement opportunities.
What is needed?
Your club must have the Shopify feature enabled
You must own and manage your Shopify store directly
Your store must use a myshopify.com URL
Setting Up the Integration
Navigate to Settings > Integrations in your Fanbase admin dashboard
Locate the Shopify Integration tile
Enter your store's full Shopify URL (must end in .myshopify.com)
Click Connect
You'll be redirected to your Shopify admin to install the Fanbase app
Approve the app installation to complete the connection
What You'll See After Connection
Enhanced Fan Profiles
Shopify spend totals are displayed alongside Fanbase spend
Individual transaction history from your Shopify store
Real-time updates when fans make new purchases
Guest Customer Insights
Fans who have purchased from your Shopify store but haven't bought Fanbase tickets will appear as "guest" accounts, showing:
Total Shopify spending
Purchase history
Opportunity to convert them to active Fanbase users
Audience Targeting
Access to a Shopify Conversion audience containing fans who have:
Made 3+ ticket purchases OR hold a season ticket
Never shopped on your Shopify store
Use this audience to promote your merchandise to engaged fans.
Important Limitations
Third-Party Stores: If your club uses a shared Shopify account managed by a third party (with multiple clubs/organisations), you cannot use this integration due to data privacy concerns.
Data Privacy
Guest customer email addresses are hidden from Shopify to protect fan privacy
If you disconnect the integration, Shopify data remains in your Fanbase account, but is no longer visible
All data syncing stops immediately upon disconnection
Troubleshooting
Connection Issues: Ensure you're using the correct myshopify.com URL from your Shopify admin panel, not your custom domain.
Missing Data: The integration only shows purchase data from after the connection was established. Historical data before setup is not imported.