What are frequently bought together bundles?
Frequently bought together (FBT) bundles are a bundle type in which complementary products are offered together with the main product as a bundle, based on personalized preferences or convenience as detected by AI, which can also be accompanied by a discount to encourage buying the items together. Frequently bought together bundles can have percentage discounts (a percentage of the total deducted), fixed discounts (a fixed sum deducted from the total), free shipping, or even be offered with no discount. These bundles offer convenience as the main product can be added to the cart with its FBT items with just one click.
This type of bundle can be added as a widget to the main product page:
The variants of the frequently bought together bundle can be shown as a dropdown menu:
On mobile, a frequently bought together bundle will be displayed as below:
Here is how a frequently bought together bundle is displayed and added to the cart:
What are some use cases for frequently bought together bundles?
To offer complementary products that can complete a set
To offer similar products in a bundle for convenience
To offer similar products that the customer would find interesting
What are some ways to promote frequently bought together bundles?
You can change the position of the FBT bundle (app block in theme customization) on your product page so that it is situated higher on the page. For more information on how to do this, please click here.
You can add all of your products which have FBT bundles to a collection and add that collection to your navigation bar. To learn more, please click here.
You can add all of your products which have FBT bundles to a collection and feature that collection on your home page.
To explore all bundle types in an interactive way, please visit our demo shop.
If you have any further questions or need additional assistance, please do not hesitate to reach out to the Fast Bundle support team. You can contact us through the following options:
Live Chat: Get instant help via live chat on our website or through the Fast Bundle admin panel in your Shopify dashboard.
Email: Send your inquiries to Support@fastbundle.co, and our team will respond as quickly as possible.
We’re always here to assist you!