🐰Bundle Your New Products

There are many ways to promote a new product, such as assigning a homepage banner or sending out a newsletter. However, we have a more specific suggestion for you:

"Create meaningful bundle offers for them—offers that make sense."

It depends entirely on the product. Here are some examples from successful strategies:

In a stable and growing business, almost every product has related items. One familiar example is phone accessories like screen protectors.

If you’re a merchant with a collection of new glass protectors for various cell phones, a wise strategy would be to create a Mix-and-Match offer for each phone model paired with the new glass protectors for that specific phone.

A general bundling strategy that always works is to bundle less popular products with your bestsellers. New products tend to be unknown and less popular. If you’ve added several new products to your shop and can’t promote all of them on your homepage, consider creating bundle offers that pair your new products with your top sellers.

Example:
If you’ve just created Product A, which is new and unfamiliar to your customers, and Product B, which gets a lot of traffic, you can pair them in a bundle. When customers land on Product B’s page, they’ll also see the bundle offer that includes Product A, increasing impressions for your new product.

While this doesn’t work in every case, it’s highly effective for products like FMCGs (Fast-Moving Consumer Goods). Let’s say you’ve added a new toothpaste to your shop. Since it's a lifestyle product, you might need some extra incentive to get people to try it. A significant discount is a great way to catch people’s attention. 😉

Ultimately, you know your business far better than we do. This article is meant to provide general ideas and encourage you to explore bundle offers. To sum up, take some time to create meaningful bundle offers for your new products.

We hope this article has been helpful! If you have any further questions or need additional assistance, don’t hesitate to reach out to the Fast Bundle support team. You can contact us through the following options:

We’re always here to assist you!