Here’s a step-by-step guide to seamlessly synchronize data between Wax and Klaviyo 👇
1️⃣ Synchronize Wax Tags with Klaviyo
Enable the synchronization of Wax tags with Klaviyo.
Wax tags allow you to transfer opt-in and opt-out data, along with other tags created in Wax, directly to Klaviyo.
2️⃣ Synchronize Wax Attributes with Klaviyo
Manually select the Wax attributes you wish to synchronize.
For example:
If you want to sync NPS (Net Promoter Score) data, select the corresponding attribute, then click Save and Synchronize.
The synchronization process typically takes a few minutes.
3️⃣ Synchronize Klaviyo Lists and Segments with Wax
Ensure that your lists and segments from Klaviyo are properly synced into Wax for a smooth data exchange and targeting capabilities.
4️⃣ How to Use Wax Attributes and Tags in Klaviyo
Create a Segment Based on a Tag
In Klaviyo, navigate to Audiences and click on Create Segment.
Choose the option Properties about someone.
Search for the tag Wax Tag and use the Contains filter to specify the tag.
Example:
If you want to target opt-ins, use the filter Contains optins.
Create a Segment Based on an Attribute
In Klaviyo, select the option Properties about someone.
Type Wax to display the synchronized attributes.
Example:
Attribute: WaxNPS
Condition: Select the value that matches your needs, such as "Yes" for satisfied customers.
Save your segment for future use.
By following these steps, you can effectively synchronize data between Wax and Klaviyo to enhance your segmentation and marketing strategies.
4o