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How to Create a Klaviyo Segment/List Using Data Collected in WAX

Leveraging WAX Conversational Data to Build Klaviyo Segments

Updated over 4 months ago

💬 Create a Segment Based on a Tag

  1. In Klaviyo, go to Audiences, then click on Create Segment.

  2. Select the option Properties about someone.

  3. Search for the tag Wax Tag and use the Contains filter to specify the tag.

Example:
If you want to target opt-ins, use the filter Contains optins.


💬💬 Create a Segment Based on an Attribute

  1. In Klaviyo, select the option Properties about someone.

  2. Type Wax to display the synchronized attributes.

Example:

  • Attribute: WaxNPS

  • Condition: Choose the value that fits your criteria, such as "Yes" for satisfied customers.

Save your segment.

👀 Before creating the segment, make sure to synchronize your tags and attributes between WAX and Klaviyo. You can follow this tutorial to complete the process.

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