Loyal customers are invaluable to your business due to their high propensity to make repeat purchases. Collecting their opt-ins is crucial to include them in your future marketing campaigns.
1️⃣ Create a Mission on Loyoly
Why Use Loyoly?
Loyoly allows you to create personalized missions within your loyalty space, encouraging your loyal customers to join your WhatsApp club. By completing this mission, they can earn loyalty points while providing you with explicit consent for retargeting.
Steps:
Log in to your Loyoly account.
Create a new mission titled: Join the WhatsApp Club.
Assign loyalty points to this mission to encourage participation.
Finalize the mission by adding a redirection URL to WhatsApp, generated from your WAX account.
2️⃣ Generate a URL with WAX
Steps to Obtain the Redirection URL:
Log in to your WAX account.
Go to the Flow section.
Search for the template titled Loyoly WhatsApp Mission.
Click on Get Started. The flow will be automatically duplicated in your space.
Configure a trigger message in this flow. We recommend using the following phrase:
"I would like to join the [Brand Name] WhatsApp Club. Send this message to join the Club ➡️"
Add this phrase as a trigger by clicking Add Trigger.
Once added, WAX will generate a unique URL. Copy this URL.
Paste this URL into your Loyoly space to finalize the mission setup.
✨ Customer Experience
Here’s what your customers will experience:
Access to the Loyalty Space: Customers log in to your loyalty space and find the mission Join the WhatsApp Club.
Action: Clicking on the mission redirects them to WhatsApp.
Automatic Message: A preconfigured message is presented for them to send to finalize their registration.
Welcome Message: Once the message is sent, they receive a welcome message on WhatsApp.
3️⃣ Configure the Welcome Message
Setting Up the Welcome Message in WAX
Configure the welcome message within the WAX flow.
Tags and attributes are automatically populated. We recommend keeping these tags as they allow you to segment your audience later if needed.
Customers who send the message through the mission are automatically considered opt-ins, enabling you to include them in your communications.