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White label: Branding

Set your agency platform name, colors, and logo assets that the product uses for white-label theming.

Overview

Under Profile settings → White label, open the Branding tab. The form loads your current platform name, primary and secondary colors, and any saved logo, icon, and favicon images.

What you can do here:

  • Name your platform — the label customers and users see where the agency white-label name is used

  • Choose brand colors — primary and secondary colors

  • Upload or replace images — main logo, square app icon, and favicon (small browser tab icon)

  • Save changes — persist updates.

Fields

Field

Guidance

Platform name

Your agency or product name as it should appear in white-label contexts.

Primary color

Main brand color (hex).

Secondary color

Accent color (hex).

Logo

Typically wide format; use the format and size hints on the uploader.

Icon

Square mark used where a compact icon is required.

Favicon

Very small icon; follow the recommended dimensions on the card (often square PNG).

Workflow

  1. Open Profile settingsWhite labelBranding.

  2. Adjust platform name and colors as needed.

  3. Upload new files or remove existing ones, then review previews.

  4. Click Save (or the product’s equivalent) and wait for success.

Changes apply where the Dashboard and customer flows read agency white-label settings; they do not replace per-location Brand Style for each client.

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