Whether you’re new to Growi or looking to streamline your brand’s experience, this guide provides an overview of everything you need to get started—from signing up to launching your first campaign. We’ll guide you step-by-step through setting up your profile, creating campaigns, managing applications, and more. Use this guide as your starting point, and click through to more detailed articles on specific features when you’re ready.
What You Will Gain From This Guide
By the end of this guide, you will know how to:
Sign up and set up your brand profile on Growi.
Create and manage campaigns.
Collaborate with creators and track campaign performance.
Utilize Growi's settings to manage your team, billing, and integrations.
This guide provides an overview of each major aspect of using Growi, with links to more detailed guides where needed.
1. Signing Up on Growi
The very first step to getting started is signing up on Growi.
Navigate to the Growi Signup Page: Visit Growi.io and click on Sign Up.
Select “Brand”: During the signup process, select Brand to ensure you're set up correctly.
Verify Your Email: You will receive an email verification—click the link to complete the sign-up.
After completing the sign-up, you're ready to start building your brand's profile on Growi.
2. Setting Up Your Brand Profile
After signing up, setting up your brand profile is key to getting your brand ready for creator collaboration.
Access Your Profile Page: Click on Hub > Profile in the left navigation bar to begin filling out your brand details.
Complete Brand Information:
Brand Name & Tagline: Add your brand name and a tagline to convey what your brand is about.
Description: Provide a description of your brand to help creators understand your mission and objectives.
Branding Media: Upload your brand logo and a banner to create a visually compelling profile.
For a complete step-by-step on setting up your brand profile, check out our Brand Profile Setup Guide.
3. Creating Your First Campaign
Once your profile is ready, you can proceed to create your first campaign. Campaigns help you achieve key objectives such as building awareness, generating sales, or expanding reach with the help of creators.
Access the Campaign Section: Go to Hub > Campaigns from the main navigation.
Click on “Create New Campaign”: This will lead you to fill in details like campaign name, description, budget, and timeline.
Setting Campaign Objectives: Be clear about your campaign goals. This will help in selecting the right creators to match your expectations.
To learn more about setting up your campaign in detail, refer to our Brand Campaign Setup Guide.
4. Managing Creator Applications
Growi allows you to connect directly with creators. Once your campaign is live, creators will begin to apply.
View Applications: Navigate to the Applications tab under your campaign to review incoming requests.
Approve or Reject Creators: Evaluate the creators based on their fit for your brand. Approve those who align well with your campaign goals.
For more on managing applications, read our Managing Creator Applications Guide.
5. Monitoring Campaign Content
Once you have selected your creators and your campaign is in motion, it's essential to track content performance.
Posts: View posts generated by your campaign’s creators in the Posts section under Content.
Analytics & Leaderboards: Use the Analytics and Leaderboard sections to monitor key performance metrics like engagement, reach, and top-performing creators.
To dive deeper, check out our Campaign Content Monitoring Guide.
6. Managing Your Team, Integrations, and Billing
The final part of setting up your brand involves getting the administrative side ready.
Team Management: Navigate to Settings > Team to add members, assign roles (e.g., Owner, Admin, Viewer), and manage access.
Integrations: Growi allows you to integrate with third-party tools like Shopify, Stripe, and TikTok Shop for better campaign management. Set this up under Settings > Integrations.
Billing Setup: Ensure that your billing details are in place to facilitate seamless payouts for creators.
For a more detailed explanation, visit our Settings and Administration Guide for Brands.
Get Started Today!
With these steps, you’re all set to start creating campaigns and collaborating with creators to grow your brand. Make sure to check out each of the detailed guides linked above to get the most out of Growi’s features.
Need help? Contact our support team for more assistance in getting your brand up and running on Growi.