There are two ways to find creators in Hubfluence. Use the standard filters to filter manually, or use AI Creator Search to describe the creator you want.

Once you find a creator you like, use Find Lookalikes to surface others just like them.

This is the manual way to search. Open the creator database and apply filters to narrow down the list: category, follower count, GMV, engagement, location, and more. Stack filters together to zero in on the exact type of creator you are after. Standard filtering is great when you already know the specific criteria you want to hit.

This is the fastest way to search. Instead of setting filters one by one, type what you want into the search bar and let AI Creator Search do the work. Describe the kind of creator you are looking for in plain language, for example "skincare creators with engaged followings who post product demos," and it returns matching creators for you.

AI Creator Search is ideal when you know the vibe of creator you want but do not want to translate that into individual filter settings.

Once you have found a creator who fits, you can find more like them. Click the Find Lookalikes button on that creator and Hubfluence surfaces other creators with similar attributes. From there you can add the lookalikes to a specific list, so you can build out a whole cohort around your best-fit creator in a couple of clicks.

This is the quickest way to scale from one great creator to a full target list worth reaching out to.