In this article, you will learn:
Important:
If the screenshots in this article don’t match your dashboard you might not be on Rise V2. Please go to this article.
Sending gift card reminders is available to white-label users only. To enable this feature, contact support with your domain, sender email, and business name.
To receive Push notifications, the customer must first add your store’s Mobile Pass. Learn more about Mobile Pass here
What are gift card reminders?
Gift card reminders are automated emails sent to customers who have an outstanding balance on their gift card. These reminders are a powerful way to boost engagement and drive more revenue.
By reminding customers they still have funds to spend, you increase the chances they'll return to your store and complete a purchase. Not only does this improve gift card redemption rates, but it also encourages upsells and helps build long-term customer loyalty. After all, there's nothing better than discovering you still have “free money” waiting to be used.
You can send reminders as Emails or Push notifications:
Email reminders are customizable messages that inform customers about their outstanding gift card balance, helping drive engagement and encourage repeat purchases.
Push notifications are real-time messages sent to customers’ mobile devices, notifying them about their outstanding gift card balance. They’re ideal for immediate, attention-grabbing reminders, whether the credit is close to expiring or hasn’t been used in a while.
Note: To receive Push notifications, the customer must first add your store’s Mobile Pass. Learn more about Mobile Pass here
How to set up gift card reminders
Follow these steps to activate and customize your gift card reminder notifications:
In your Rise.ai Dashboard, navigate to Notifications
Select the Customer activity tab ➞ Locate Gift Card reminders.
Click Set Up to begin configuring your reminder settings.
Use the toggles to enable Email and/or Push notification reminders.
Email: Sends a branded reminder email to the customer.
Push: Sends a real-time mobile notification (requires Mobile Pass).
If you don’t see the option to activate reminders, this feature may be limited to white-label users.
To enable it, contact support with your domain, sender email, and business name.
How to manage your gift card reminder notifications
Once you’ve enabled gift card reminders, click Manage to control when reminders are sent and who receives them.
You’ll then see the following configuration options:
‘After last activity’
Customize the notification sent a specific number of days after the customer’s last gift card activity.
Gift card activity includes:
Receiving a gift card
Redeeming a gift card (even partially)
Manual balance adjustments (excluding bulk actions)
Example: Send a reminder 30 days after the customer last interacted with their gift card.
‘Before expiration’
Customize the notification sent a specific number of days before the gift card is set to expire.
Example: If a gift card is set to expire in 60 days, you can send a reminder 10 days before the expiration date to encourage the customer to use it.
'Remind only if balance is more than'
Define a minimum gift card balance required to trigger the notification.
This ensures reminders are only sent to customers who have a meaningful amount left on their gift card.
Example: Only send reminders if the remaining balance is more than $1.
Additional notes
You can assign multiple reminders by clicking + Add Reminder and setting different conditions.
To delete a reminder, click the trash can icon next to the reminder you’d like to remove.
These configurations apply to both email and push notifications, depending on which method you enabled at the beginning.
How to customize your gift card reminders
You can customize the content of your reminder notifications, both email and push, by editing each version separately.
Customize your Email reminders
In your Rise dashboard, go to Notifications
Make sure you're in the Customer activity tab.
Find Gift card reminders, then click the menu icon (⋯).
Choose the email reminder you’d like to edit:
Edit ‘After last activity’ - Customize the email sent a set number of days after the customer last interacted with a gift card.
This includes receiving a gift card, redeeming it (even partially), or receiving a manual balance adjustment.
Edit ‘Before expiration’ - Customize the email sent a few days before the gift card is set to expire.
Once selected, the Email editor will open, allowing you to customize the subject line, content, branding, and layout of the reminder.
To learn more about customizing Email notifications, click here.
Customize your Push reminders
In your Rise dashboard, go to Notifications
Make sure you're in the Customer activity tab.
Find Gift card reminders, then click the menu icon (⋯).
Select the push notification you want to edit:
Edit push ‘After last activity’ - Customize the push notification sent a few days after the last gift card activity.
Edit push ‘Before expiration’ - Customize the push notification sent shortly before the gift card expires.
Once selected, the Push editor will open, allowing you to customize the message content and branding for the notification.
To learn more about customizing Push notifications, click here.
Please note:
Reminders are sent at 9:00 AM based on your store’s time zone. If no time zone is set, reminders will be sent in EST
For existing customers, any changes you make to the reminder settings will only apply after the next use or receive gift card.
If there’s a delay, such as a delayed issuance, the reminder countdown will begin only after the credit becomes active.
To receive Push notifications, the customer must first add your store’s Mobile Pass. Learn more about Mobile Pass here
Have more questions or any product feedback?
Feel free to contact us at info@rise.ai or in the chat box.