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💅 Nailing your first campaign

Our top tips for getting approved & creating great content! ✨

Welcome, Creator!

We're thrilled that you’re taking the time to learn what it takes to stand out on Joli. ❤️ We've put together a short guide to help you thrive by choosing the right campaigns and delivering top quality content. 👌


🎯 Step 1: Apply to the right campaigns

Brands are far more likely to approve creators who feel like a natural fit. Before applying to a campaign, ask yourself:

  • ✅ Does this match my niche & content style? (food type, vibe, audience)

  • 🗺️ Is my audience in the right location? (i.e. are they likely to travel to where the campaign is located?)

  • 🏠 Would my content look at home on the brand's feed? (style, vibe)

💡 Tip: Fewer, well-matched applications = higher approval rates

👉 For more detail, read the full guide: Choosing the Right Campaigns to Apply To 📘


🎥 Step 2: Create top quality content

As well as looking at your stats, location & niche, brands will choose to approve / decline your collaboration requests based on the quality of your content. Great content doesn’t need to be fancy or overcomplicated, it just requires strong basics done well. 👏

What we've found works best:

  • 💡 Bright, even lighting (use flash or a small light if needed)

  • 📐 Steady, clear footage (tripod or stabilisation helps)

  • 🌴 Capture the vibe - clean, inviting shots of the space

  • 🔑 Be yourself - your personal touch and authenticity is key!

What to avoid:

  • ❌ Dark, shadowy shots

  • ❌ Shaky or blurry clips

  • ❌ Cluttered tables or messy backgrounds

  • ❌ Featuring multiple brands in one piece of content

👉 See examples + full best practices here: What Brands Love to See 🎬


🛠️ Tools recommendations (used by top creators)

  • 🔦 Portable selfie light for consistent lighting

  • 📏 CapCut (stabilisation feature = game changer)

  • 📐 Small flexible tripod for hands-free filming


💬 Final note

Thoughtful applications and clean, on-brand content go a long way. Creators who focus on how their booking requests & content appear to brands tend to get approved far more often. If everything feels clear, relevant, and well-aligned, you’re doing it right. ✨

Need help or inspiration? We’re always here 😊

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