A generic connection request or message is easy to ignore, but what if you could send a video message that addresses your prospect by name and directly speaks to their needs?
That’s where Leadseeder's integration with SendSpark comes in.
By leveraging AI-generated personalized videos, you can make your outreach more engaging, boost reply rates, and ultimately convert more leads. Let’s dive into how you can use Leadseeder + SendSpark to elevate your LinkedIn automation strategy.
Why Use Personalized Videos in LinkedIn Outreach?
Video content generates higher engagement than text-based communication. Here’s why integrating personalized videos into your LinkedIn automation can make a difference:
- Higher Response Rates: Prospects are more likely to reply when they receive a custom video addressing them by name.
- Builds Trust: Seeing a face and hearing a voice makes your outreach more authentic.
- Saves Time While Scaling: AI-generated video personalization allows you to reach multiple prospects without manually recording each video.
- Increased Conversion: More engagement means more potential customers moving down your funnel.
How to Integrate SendSpark with Leadseeder for Personalized Video Outreach
Step 1: Create a List of Potential Prospects
Start by collecting LinkedIn profile data of your target prospects. Your list should include details like:
- LinkedIn Profile URLs
- First Name & Last Name
- Company Name
- Job Title
You can manually compile this data or use LinkedIn search filters to refine your audience.
Step 2: Upload the List to SendSpark
Once you have your prospect list ready, upload it to SendSpark. The platform will generate a unique, AI-personalized video for each prospect. After processing, SendSpark provides a CSV file containing dynamic video links assigned to each LinkedIn profile.
Step 3: Import the CSV File into Leadseeder
1. Open Leadseeder and go to the Prospect List section, and create a new list.
2. Click on “Import from CSV” and upload the CSV file generated by SendSpark.
Step 4: Create a Campaign in Leadseeder
After successfully importing your list, it’s time to set up an automated campaign.
1. Click on “Create Campaign” button in Leadseeder.
2. Select the list containing SendSpark video links.
3. Add actions such as:
- Connection Requests
- Follow-ups
- Profile Visits
- Personalized Messages
Step 5: Use the {video_link} Variable in Messages
When crafting your LinkedIn messages, you’ll find a new variable {video_link} in the message editor. This variable dynamically inserts each prospect’s personalized video link.
Example Message Template:
> Hey {firstName}, I just created a personalized video for you: {video_link} 🚀 Let’s connect and discuss how this can help you!
NOTE: The {video_link} variable will only appear if the CSV file contains valid SendSpark links.
Step 6: Launch and Track Your Campaign
Once your campaign is set up:
- Click Launch Campaign to begin automated outreach.
- Track engagement metrics in Leadseeder’s dashboard to see who’s viewing and responding to your videos.
- Iterate and optimize your messaging based on response rates.
Key Takeaways from Leadseeder's Approach
- Standing Out: Using videos to break through crowded inboxes.
- Boosting Engagement: Video messages get more views and responses than plain text.
- Building Trust: A face-to-face connection via video creates stronger rapport.
- Simplifying Explanations: Video allows for visual demonstrations, making complex ideas easier to understand.
- Saving Time: Pre-recorded and AI-assisted personalization cuts down effort while increasing impact.
- Higher Conversions: More engaging interactions lead to more successful deals.
By following Leadseeder's best practices and integrating them into Leadseeder, you can revolutionize your LinkedIn outreach and sales process.
Conclusion
Integrating SendSpark with Leadseeder allows you to scale LinkedIn outreach without losing personalization. AI-generated personalized videos give you a competitive edge by making your messages more engaging, increasing response rates, and ultimately converting more leads into customers.
🚀 Ready to take your LinkedIn automation to the next level? Try Leadseeder today and start using personalized video outreach!