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How to launch my first campaign on Leadseeder?

Learn Step by Step, Choose Prospects & create customised sequence

V
Written by Vidit Gupta
Updated this week

Campaigns in Leadseeder allow you to automate actions such as profile visits, connection requests, and messages, following specific sequences and timelines. Here’s how to launch your first campaign.

Launch a Campaign from a prospect list

⚠️ It is not possible to launch a campaign from "All prospects."

Select Your Prospects

  • Import Prospects: Begin by importing your prospects from LinkedIn groups, events, searches, 1st-degree connections, or a CSV file. This is done using the Leadseeder extension.

  • Create a List: Navigate to the Dashboard and create a new list for your imported prospects.

Open Dashboard

  • Dashboard Access: Go to the Leadseeder Dashboard and click on "Prospects" to view your imported leads.

Create a Campaign

  • Once the Import is complete click "Create Campaign": In the Dashboard, click on "Create Campaign."

  • Name Your Campaign: Give your campaign a unique name for easy reference.

  • Select a prospect list and click on "Add", this way your campaign will send outreach actions on the prospect list which you have selected.

  • Customize Actions in your sequence: Add actions like profile visits, connection requests with or without a note, and personalized messages. You can use variables like "First_name" or "Position" to personalize your messages. You can edit your Invitation note and message as well after adding it.

  • Set Delays: Schedule delays between each action.

  • If you have a Freemium LinkedIn account, you can only send 5 notes per month, with a 200-character limit each.

Launch and Automate 🚀

  • Review and Launch: Review your campaign and click "Start Campaign" to launch. You can edit your actions as well.

  • Automation in Action: Your campaign will now run automatically, handling the repetitive tasks of LinkedIn lead generation for you.

Conditions and Delays of a Campaign

To ensure that your campaign runs smoothly, certain conditions and delays are built into the process:

  • Conditions:

    • For example, a prospect must accept your connection request before receiving a follow-up message.

    • Time gap between each actions is maintained human like behaviour.

  • Delays: Set appropriate delays between actions. For instance, wait a few days after a connection request is accepted before sending a follow-up message.

💡 Good to know

We have some useful safeguards:

  • A person cannot be included twice in the same campaign or in two different campaigns simultaneously.

  • Regarding invitations: you can't send a second one to the same person

Example Campaign Sequence

Invitation + Message Sequence

  1. Invitation: Send a connection request with or without a personalized note.

  2. Delay: Wait for a predefined period (e.g., 3 days) after the connection request is accepted.

  3. Message: Send a follow-up message if the prospect has not responded automatically.

Important Safeguards

  • No Duplicate Actions: A prospect cannot be included in the same campaign or multiple campaigns simultaneously.

  • Message History Check: Leadseeder checks if a message has already been sent to a prospect to avoid duplicates.

  • Automatic Removal: Prospects who do not accept invitations within a specified period (e.g., 15 days) or those who respond to messages will be automatically removed from the campaign.

By following these steps, you can efficiently set up and run a LinkedIn lead generation campaign using Leadseeder, maximizing your outreach and saving time on repetitive tasks.

💡 Good to know

If you receive a reply from a prospect in response to any of your notes, messages, they will be removed from this campaign and will no longer receive any more messages as part of this sequence.

  • They will be marked with "Has replied" status, so you can filter them in the campaign.

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