⭐ Welcome to Leland+, an opportunity for you to make money on Leland, help people reach their goals, and increase leads for 1-1 customers.
What Leland+ Is
Leland+ is a subscription library filled with coach-created content (think courses, example resumes/essays, downloadable templates, video guides, etc.
Instead of a one-off course marketplace, think of it like Spotify for coaching.
Customers pay for access to a growing collection of resources across education, career, and test prep categories. Coaches contribute content, and Leland curates and hosts it all in one easy-to-explore hub.
If you’ve uploaded an event recording or published content, you automatically gain access to the platform yourself.
Why It Exists
Leland+ makes expert knowledge accessible to more people while helping coaches scale their impact and earnings. It creates a win-win ecosystem: customers learn from the best, and coaches build visibility and passive income through their work.
How Coaches Earn
Each month, 50% of all Leland+ revenue goes into a payout pool for coaches. Your share depends on how much time people spend engaging with your content.
Payouts are released monthly, shortly after a month ends (for example, October earnings are paid at the beginning of November). Because customers tend to spend the most time on videos, those often generate the highest returns.
Why You Should Care
Lead generation: For every dollar customers spend on Leland+, they spend $7+ on 1:1 coaching.
Passive income: Once your content is live, it keeps working for you. Many coaches earn hundreds of dollars a month from their Leland+ content.
Brand within Leland: Your coach profile is automatically linked to everything you create, boosting discoverability in and out of Leland+.
Getting Started
Start by browsing the high-demand content requests or categories that align with your expertise. Then decide whether you’d like to create:
Individual resources (videos, PDFs, or templates)
Courses (multi-module learning experiences that oorganize resources)
Continue to Article 2: Leland+ Content & Course Creation Guide for step-by-step guidance.