We’ve added a new feature in Advanced Engagement Tracking Options (found under Settings → Engagement → Advanced Engagement Tracking Options drop down).
Slipping Tag
With the new slipping tag, you can automatically tag contacts who are showing signs of disengagement. When enabled, ListDefender will:
Compare the date a contact was last emailed to the date they last engaged.
If that gap exceeds the "x" number of days you set (for example, 3 days), the contact will be tagged with a slipping tag.
2. Never Sent Tag
Apply a tag to contacts who have never been sent an email.
Useful for quickly identifying untested or brand-new contacts.
3. Never Engaged Tag
Apply a tag to contacts who have never engaged with your emails.
Helps segment and target contacts who may need a different nurture strategy.
This makes it easier to identify and re-engage contacts before they become completely unresponsive.
