Follow these best practices to text students compliantly and effectively from Lumion's Inbox.
Transactional vs marketing SMS
Distinguish transactional messages (1:1 operational texts in the Inbox — reminders, replies, account updates) from marketing messages (promotional campaigns). Marketing sends have stricter consent requirements (TCPA) and go through SMS Marketing. See "SMS Marketing: Getting Started."
Best practices
Get clear opt-in before texting, identify your school in the first message, keep messages concise and relevant, honor opt-outs immediately, and text within reasonable hours. 10DLC registration is handled by Lumion during onboarding; your school is responsible for consent and content compliance.
