Four Incentive Options
Product Discounts
Use existing discounts already configured in your product catalog. This option:
Pulls pre-existing discount codes
Applies to your selected products
Maintains consistency across campaigns
Ensures accurate pricing in your messages
Best for: Products with standing promotional offers or regularly discounted items.
Custom Offers
Create campaign-specific discounts from scratch:
Define discount type: Percentage off or fixed dollar amount
Set discount codes: Create unique codes for tracking
Configure expiration dates: Add urgency with time limits
Customize terms: Add minimum purchase requirements or other conditions
Best for: Special promotions, limited-time offers, or campaign-specific incentives.
Bundle Packages
Combine multiple products into attractive package deals:
Group complementary items together
Set special bundle pricing
Cross-sell related products
Increase average order value
Best for: Product launches, holiday promotions, or clearing multiple inventory items.
Skip Incentives
Some campaigns don't need discounts at all. Choose this option when your focus is on:
Brand awareness and education
Value proposition messaging
Product information and features
Building customer relationships
Best for: Informational campaigns, brand storytelling, or premium products where discounting might harm perceived value.