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How to verify your domain-based email address with Maxanet for reliable bidder email delivery

Set up a domain-based From email (info@yourdomain.com) and verify it with Maxanet via DNS MX and TXT records so bidder emails land in inboxes instead of spam folders.

Written by Dan
Updated today

Overview

Every Maxanet system email — New Bidder Registration, Outbid Notifications, Winning Bidder Invoices — is sent from a From email address configured in your account. Important: if you use a free email provider like @gmail.com or @yahoo.com as your From address, ISPs and mailbox providers will detect the mismatch between the listed sender and Maxanet's actual sending servers, and your bidder emails will end up in spam folders or get blocked entirely. The fix is to use a domain-based email address (like info@yourdomain.com) and complete Maxanet's DNS verification so mailbox providers know Maxanet is authorized to send on your behalf.

Why you can't use @gmail.com or @yahoo.com as your Maxanet From address

When Maxanet sends automated emails (bidder registration confirmations, outbid notifications, invoices), the actual SMTP sender is Maxanet's email infrastructure (managed by Sendgrid). If the From address on those emails is a free email provider like yourname@gmail.com, mailbox providers (Gmail, Yahoo, Outlook, etc.) see that the listed sender doesn't match the actual sending server and flag the message as suspicious. The result: bidders stop receiving registration emails, outbid notifications, and invoices — all the automated messages your auction business depends on. The only reliable fix is to use a domain-based address on a domain you control, and complete DNS-based email verification.

How to get a domain-based email address

Purchase your own domain (GoDaddy, Namecheap, Google Domains, Cloudflare, etc.) if you don't already have one, and create an email address on it — something like info@yourbusiness.com, auctions@yourbusiness.com, or bids@yourbusiness.com. You can typically add email through your domain registrar (Google Workspace, Microsoft 365, Zoho Mail) or through a dedicated email host. The specific email host doesn't matter — what matters is that you own the domain and can edit its DNS records.

How to request Maxanet domain email verification

Email support@maxanet.com with your new domain-based email address. The support team will reply with the specific DNS records you need to add to your domain — typically an MX record and one or more TXT records (including DMARC and SPF/DKIM entries). You'll need access to wherever your domain is registered to add these records.

How Maxanet verifies and activates your domain email

Once you add the MX and TXT records in your domain manager and reply to support confirming you're done, Maxanet will verify the records from their end, mark your domain as verified, and bulk-update all your From email addresses in Admin → Configurations → Email Templates to use the new verified domain email. From that point on, every automated Maxanet email is sent from your verified domain address and mailbox providers accept them as legitimate, massively improving inbox placement and bidder email deliverability.

Common questions

Can I use a @gmail.com or @yahoo.com address as my From?

No — bidder emails will go to spam or be blocked. You must use a domain-based email on a domain you control, and complete Maxanet's DNS verification.

What DNS records will I need to add?

Typically an MX record and one or more TXT records (including DMARC and SPF/DKIM). The exact values come from Maxanet support after you email them your new domain email address.

I don't own a domain yet — what should I do?

Purchase a domain from a registrar (GoDaddy, Namecheap, Cloudflare Registrar, etc.), add an email address on it through your chosen email host, then email support@maxanet.com to begin verification.

How long does domain email verification take?

Once DNS records are in place and you've notified support, verification usually completes within 24-48 hours. DNS propagation time varies slightly by registrar.

Will my existing bidder emails still work during the switchover?

Yes. Maxanet updates the From addresses on your email templates all at once after verification. Old emails already sent are unaffected.

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