Total Metric Boxes

At the top of the Overview Dashboard, you will find the Total Metric Boxes section. These metric boxes provide a quick summary of your social listening data and help you instantly understand the overall performance and activity of your selected Mention Trackers.

The metrics displayed are based on your selected trackers, filters, sources, and date range.

The Total Mentions box displays the total number of mentions collected for your selected trackers across all supported platforms.

Inside this metric box, you can also view:

This metric helps you understand the total volume of conversations surrounding your brand, competitors, or monitored topics.

The Social Reach box estimates the potential audience size that saw your collected mentions across social media platforms.

The metric includes:

Supported platforms may include:

The Social Engagement box displays the total interactions generated by your monitored social mentions.

This includes engagement actions such as:

You can also view:

This metric helps you measure how actively audiences interact with your mentions.

The Sentiment Analysis box provides an overview of the emotional tone of your collected mentions.

Mentions are automatically categorized into:

For each category, you can view:

This helps you quickly understand public perception and overall sentiment trends regarding your brand, competitors, or monitored topics.