Light Audits allow agency partners to audit a lead’s Google Business Profile before they have been added as a manager or owner of that profile. This is helpful when you are speaking with a potential client and want to show them opportunities Paige may be able to help with, but you do not yet have access to their Google Business Profile. This is also useful when you want to let leads run an audit on their own without forcing them to log into Google and grant permissions.
Before you start
To run a Lite Audit, you will need to first configure your full GBP Audit Tool inside the White Label tab of your Paige account if you're in Merchynt's Agency Partner Program.
How To Find Your Light Audit Link
To find the Light Audit version that works without Google authentication and permission:
Find your standard GBP Audit Link, such as: https://audit.app.yourdomain.com
Add /light-audit/search to the end of the URL, such as https://audit.app.localmarketingmanager.com/light-audit/search.
Go to that URL. If you still see the Google authentication screen, it means your browser cached it. Open the link again in an incognito tab to see what your leads will experience.
How To Embed the GBP Audit Tool (Light Version) On Your Website
The Light Audit tool can also be embedded in an iframe on your website if you'd prefer to keep it all on your own domain. Below is sample iframe code you can use; just swap out the src URL with your own:
<div class="audit-embed">
<iframe
src="https://audit.morty.manageyoursocials.com/light-audit/search"
title="Free Business Audit"
loading="eager"
referrerpolicy="strict-origin-when-cross-origin"
allow="clipboard-write"
></iframe>
</div>
<style>
.audit-embed {
width: 100%;
height: max(700px, 100dvh);
overflow: hidden;
}
.audit-embed iframe {
display: block;
width: 100%;
height: 100%;
border: 0;
}
@media (max-width: 767px) {
.audit-embed {
height: 100dvh;
min-height: 650px;
}
}
</style>
Important limitation
Light Audits currently only work for businesses that have a physical verified address on their Google Business Profile. This means Light Audits will not work for service area businesses yet, although we are working on adding this capability. To be notified when this feature is available, please vote for it here: https://www.merchynt.com/roadmap.
For example:
Business type | Will Lite Audit work? |
A dentist with a verified office address | Yes |
A restaurant with a verified storefront address | Yes |
A plumber that hides their address and serves a service area | Not yet |
A cleaning company with no public physical address | Not yet |
Light Audits are a great way to review potential opportunities for leads before they officially give your agency access to their Google Business Profile. If you need help finding your audit tool URL or running a Lite Audit, please reach out to us through live chat and we’ll be happy to help.