If your team elects to move forward with MNTN Multi-Touch, follow the below steps to upload your multi-touch ads within your MNTN account.

In these instructions, you'll encounter the phrase Multi-Touch group. Essentially, a multi-touch group is a collection or 'group' of ad sizes that live together within the MNTN platform. Having a multi-touch group with various ad sizes within it is essential for your campaign to access sufficient inventory, thus enabling you to have the most effective reach possible.

When uploading Multi-Touch ads to your campaign, you can choose from several options:

Start With a Template: Leverage MNTN Ad Builder's pre-built templates.

Start With a Blank Ad: Leverage the MNTN Ad Builder to build your multi-touch group from scratch.

Select from My Creative: Choose a Multi-Touch group from your Creative Library.

Upload Static Creative: Upload Multi-Touch ads built outside of the MNTN platform.

By choosing the Start with a Template option, your team can access MNTN Ad Builder's pre-designed templates, allowing you to incorporate rich media like video (your content or via MNTN's Shutterstock integration), dynamic product carousels, countdown timers, and more.

Once you've selected your desired template and adjusted three general ad sizes, you can either:

You can utilize MNTN's Ad Builder without using a pre-existing template. The Start with a Blank Ad option enables complete customization of your multi-touch group.

If you proceed with the Start with a Blank Ad option, create your three general ad sizes. After generating all ad sizes, you can:

Maybe you previously uploaded a multi-touch group that you now want to use. The Select from My Creative option allows you to attach a multi-touch group found within your Creative Library.

If proceeding with Select from My Creative option, click the Add Group button to attach the desired multi-touch creative to your Campaign.

If your multi-touch groups are all attached to campaigns, consider duplicating your multi-touch group.

The Upload Static Creative option enables your team to upload static ads created outside of the MNTN platform. This is often chosen when you wish to use ads created for different campaigns or when your internal creative team prefers working with their own creative tools and systems.

If uploading your own multi-touch ads, there are a few requirements your ads must adhere to:

1️⃣ Go to the Creative step in your campaign setup, accessible if Multi-Touch is enabled in the Budget step.

2️⃣ If no other multi-touch group is attached, you'll see four options: Start with a Template, Start with a Blank Ad, Select from My Creative, and Upload Static Creative. If you've appended a group before, click the blue + Add New button in the top-right corner.

3️⃣ Click on Upload Static Creative.

4️⃣ A new pop-up window will appear; input your desired multi-touch group name in the Enter Ad Group Name field.

5️⃣ From the pop-up, you can either:

5️⃣ Click Save in the pop-up's bottom right corner.

6️⃣ The multi-touch group is added to your campaign shell and goes through an approval process, with a status indicator. To better understand where the creatives are in the approval process, check out the below.

7️⃣ After approval, link your multi-touch group to an uploaded video ad.

8️⃣ If using multiple creative groups, adjust their weighting on the Video Creative step.

1️⃣ Navigate to the Creative tab of your account.

2️⃣ Select the sub-tab My Multi-Touch Creative.

3️⃣ Select the blue + Create New button in the top right corner.

4️⃣ Select Static Upload from the dropdown menu.

A new pop-up window will appear; input your desired multi-touch group name in the Enter Ad Group Name field.

5️⃣ From the pop-up, you can either:

6️⃣ Click Save in the pop-up's bottom right corner.

7️⃣ The new multi-touch group has now been added to your Creative Library for future use.

Since multi-touch groups must maintain a 1:1 relationship with video ads in your campaigns, duplicating them offers a straightforward way to use the same multi-touch group either within the same campaign or in a different campaign shell altogether.

1️⃣ Navigate to the Multi-Touch Creative step of your campaign shell.

2️⃣ Select the blue + Add New button in the top-right corner of the page.

3️⃣ Once you land on the multi-touch menu page, click Select From My Creative.

4️⃣ Locate the desired multi-touch group and choose + Attach to Campaign from its kebab menu.

5️⃣ Once clicked, you'll be notified that your multi-touch group will be duplicated. This pop-up will also prompt you to adjust the name of your multi-touch group.

6️⃣ After renaming, click Save in the pop-up's bottom right corner.

7️⃣ Your creative will undergo an approvals process, with a status indicator. To better understand where the creatives are in the approval process, check out the below.

8️⃣ After approval, link your multi-touch group to an uploaded video ad.

9️⃣ If using multiple creative groups, adjust their weighting on the Video Creative step.

1️⃣ Navigate to the Creative tab of your account.

2️⃣ Select the sub-tab My Multi-Touch Creative.

3️⃣ Once here, find the multi-touch group you'd like to duplicate.

4️⃣ From that multi-touch group's kebab menu, select Duplicate.

5️⃣ A new line item dedicated to that multi-touch group will appear.

6️⃣ Select the pencil button on that new multi-touch group to adjust the naming convention to your liking.

7️⃣ The duplicated ad is now living in your creative library for future use.

Perhaps your team has been using MNTN for some time, cycling through numerous multi-touch groups. Or maybe your multi-touch ads had a specific licensing period that has now expired.

You can effortlessly remove your multi-touch ads from both your campaign shell and Creative Library. Those how-tos are detailed below.

1️⃣ Navigate to the Multi-Touch Creative step of your campaign shell.

2️⃣ Ensure the creative group you want to remove is weighted to 0% on the Video Creative step. Adjust your other creative group's weightings to total 100%.

3️⃣ Click the kebab menu on the creative group you want to delete.

4️⃣ Select Delete from the dropdown menu.

1️⃣ Navigate to the Creative tab of your account.

2️⃣ Select the sub-tab My Multi-Touch Creative.

3️⃣ Once here, find the multi-touch group you'd like to delete.

4️⃣ From that multi-touch group's kebab menu, select Delete.

5️⃣ You'll receive a pop-up notification that deleting this creative will permanently remove it from your library.

6️⃣ To continue, select the red Delete button on the pop-up.

7️⃣ That specific multi-touch group has now been removed from your MNTN account.

To set your Multi-Touch ads live within your campaign shell, your ads must undergo five status changes after you attach the multi-touch group to your campaign shell:

If your Multi-Touch group reads Incomplete, you must input your tracking parameters: visit URL, visit tracking, and should it apply to your team, impression tracking on its linked video ad.

After completing your tracking details, your Multi-Touch Creative will enter the In Review status.

After completing your tracking details, your multi-touch group proceeds to the 'In Review' stage. Here, our Platform Experience team manually reviews all creatives to ensure they comply with our Creative Content Guidelines before serving on networks and exchanges.

Once Approved, you'll need to link your multi-touch group to a video ad to finalize your creative group setup and make them eligible for serving.

Once your creatives have been linked and are in the Ready stage, you will then be able to set your ads live by assigning a weight to your creative group, which will be done on the linked video ad.

If your creatives read Live, your ads are being served to your targeted users. You can monitor its performance and success directly from the reporting dashboard.