If you utilize Google Tag Manager as your tag management system, you may install the MNTN pixels directly within the system.

In this article, we'll cover:

Installing both pixels is required to launch on MNTN.

The tracking pixel tracks user activity across your site, allowing you to generate powerful site-visitor segments. The tracking pixel also tracks Verified Visits™, which are site visits that occur after exposure to your MNTN ads.

1️⃣ On your GTM dashboard, ensure you are looking at the correct account or workspace.

2️⃣ Within the correct account, click Add New Tag.

3️⃣ Next, select Tag Configuration and navigate to Custom HTML.

4️⃣ Paste the MNTN Tracking Pixel within the HTML portion. Do not click anything else within this section.

5️⃣ Apply a trigger to ensure the pixel fires by clicking Choose a Trigger.

6️⃣ Select the trigger that applies to All Pages.

7️⃣ Name this tag MNTN Tracking Pixel and click Save.

The conversion pixel will track your conversion event, such as a purchase or sign-up. Activity generated from the conversion pixel will optimize your campaigns and track Verified Conversions after exposure to your ads.

1️⃣ Create a new tag for the Conversion Pixel by selecting Add Tag.

2️⃣ Next, select Tag Configuration and navigate to Custom HTML.

3️⃣ Paste the MNTN Conversion Pixel within the HTML portion. Do not click anything else within this section.

4️⃣ Add your GTM variables into variables "l" and "i" to define your Order ID and Order Amount. If you do not know how to place the variables or you don't know which variables to use, please leave the tag as is, and our team can help further assist.

⭐️ "l" = Order ID
⭐️ "i" = Order Amount
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Order ID and Order Amount Formatting:

5️⃣ Apply a trigger to ensure the pixel fires at the conversion point by clicking Choose a Trigger.

6️⃣ Select the trigger that applies to ONLY the conversion page or conversion event.

7️⃣ Name this tag MNTN Conversion Pixel and click Save.

8️⃣ Once complete, Publish all changes.