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Managing Stamp Card Customer Profiles

Learn how to manage stamp card customer profiles. Complete guide to tracking loyalty metrics, adding/subtracting stamps and rewards, correcting transaction errors, sending push notifications, and viewing history.

Michael Francis avatar
Written by Michael Francis
Updated this week

Managing Stamp Card Customer Profiles

Overview

The customer profile for stamp card holders provides complete visibility into customer loyalty activity. View earned stamps and rewards, process transactions, send personalized communications, and manage customer data—all from one centralized location.

What you can do:

  • View customer loyalty metrics and history

  • Add or subtract stamps and rewards

  • Correct transaction errors

  • Send personalized push notifications

  • Manage card status and expiration

  • Access customer feedback


Accessing customer profiles

  1. Navigate to the left-hand menu

  2. Click the Customers icon

  3. Find the customer in the grid (search by name, email, phone, or serial number)

  4. Click the customer's name to open their profile


Profile overview

Key metrics

At the top of the profile, view essential customer data:

LTV (Lifetime Value) Total monetary value of all purchases made by this customer.

Stamps earned Total number of stamps the customer has collected since joining.

Rewards earned Total number of rewards the customer has unlocked.

Rewards redeemed Number of rewards the customer has used.

Last stamp earned Date when the customer most recently earned a stamp.

Last reward earned Date when the customer most recently unlocked a reward.

Last reward redeemed Date when the customer most recently used a reward.

Total visits Number of times the customer has visited your business.

Actual stamps balance on card Current stamp count available on the customer's card.

Stamps earned by referral program Stamps earned by referring friends to your business.

Segments The customer's RFM segment classification (Beginners, Champions, At Risk, etc.).

Feedback rating The customer's average rating from feedback submissions.

Installed on device Platform where the card is installed (iOS, Android, PWA).

Card issue date Date when the card was originally issued to this customer.

Card serial number Unique identifier for this customer's card. Click the copy icon to copy.


Managing transaction amounts

Adding transaction amounts

Record purchases to award stamps based on your loyalty rules.

Step 1: Access transaction amount

  1. Locate the Transaction Amount section in the profile

  2. Click the + (plus) icon

Step 2: Enter purchase details

  • Value: Enter the purchase amount (required)

  • Purchase amount: Optional; if entered, should match the value field

  • Click Apply

The system automatically awards stamps based on your card's loyalty rules (e.g., 1 stamp per $10 spent).

Subtracting transaction amounts

Remove incorrectly entered purchase amounts.

Step 1: Access transaction amount

  1. Locate the Transaction Amount section

  2. Click the - (minus) icon

Step 2: Enter amount to remove

  • Value: Enter the excess amount to remove (required)

  • Purchase amount: Optional; if entered, should match the value field

  • Click Apply

What happens when you subtract:

  • Transaction amount decreases

  • LTV (Lifetime Value) decreases

  • Stamps earned with that amount are removed

  • Existing rewards remain unchanged

  • Appears in transaction history as "refund of amount spent"

  • Removed stamps appear as "stamps redeemed" in history

Important: This only works for spend-based stamp cards. For visit-based cards, you'll need to remove excess visits instead.


Managing rewards

Viewing available rewards

The Rewards Available section shows the number of unlocked rewards the customer can currently redeem.

Adding rewards manually

Award extra rewards for special occasions or promotions.

Step 1: Access rewards

  1. Locate the Rewards Available section

  2. Click the + (plus) icon

Step 2: Enter reward details

  • Value: Number of rewards to add (required)

  • Purchase amount: Transaction value associated with the reward (required)

  • Comment: Optional note explaining the reward

  • Click Apply

The rewards are added to the customer's profile and available for redemption.

Subtracting rewards

Remove rewards when redeemed or to correct errors.

Step 1: Access rewards

  1. Locate the Rewards Available section

  2. Click the - (minus) icon

Step 2: Enter redemption details

  • Value: Number of rewards to subtract (required)

  • Purchase amount: Transaction value (required)

  • Comment: Optional note

  • Click Apply

The rewards are deducted from the customer's balance.


Correcting transaction mistakes

For spend-based stamp cards

If you accidentally entered the wrong purchase amount, follow these steps to correct it:

Step 1: Navigate to customer profile

  1. Click Customers in the left-hand menu

  2. Search for the affected customer (by name, email, phone, or serial number)

  3. Click the customer's name to open their profile

Step 2: Remove excess amount

  1. Click the - (minus) icon next to Transaction Amount

  2. Enter the excess amount in the Value field (required)

  3. Optionally enter the same amount in Purchase Amount

  4. Click Apply

Results:

  • Excess amount removed from transaction total

  • LTV decreases by removed amount

  • Stamps earned with excess amount are removed

  • Existing rewards remain intact

  • Refund appears in transaction history

  • Removed stamps appear as "stamps redeemed" in history

For visit-based stamp cards

For cards that award stamps per visit (not per spending amount), you'll need to remove excess visits instead of transaction amounts. Follow the same process but work with visit counts rather than monetary amounts.


Managing card status

Viewing card status

The Status field shows whether the card is:

  • Installed: Active on the customer's device

  • Not Installed: Issued but not activated

  • Deleted: Removed from the system

Deleting a card from customer profile

Remove a card when you want to delete the customer entirely or issue a new card.

Step 1: Access card status

  1. Locate the Status section in the profile

  2. Click the pencil icon next to the status

Step 2: Delete the card

  1. A Delete button appears

  2. Click Delete

  3. Confirm deletion

Important: This removes the card from the system but does NOT remove it from the customer's phone. The customer must manually delete it themselves. However, the card will no longer function even if left on their device.


Managing card expiration

Viewing expiration date

The Card Expiration Date field shows when the card expires (if expiration is set).

Changing expiration date

Extend or adjust card expiration for specific customers.

Step 1: Access expiration settings

  1. Locate the Card Expiration Date section

  2. Click the calendar icon next to the date

Step 2: Select new date

  1. A calendar appears

  2. Select the new expiration date

  3. The date updates automatically


Personalized links

Card installation link

A unique link for this specific customer to install their card.

To copy: Click the Copy button next to the card installation link.

Use cases:

  • Send to customers who haven't installed their card

  • Resend if customer lost the original link

  • Provide during customer service interactions

Referral link

A unique link for this customer to share with friends.

To copy: Click the Copy button next to the referral link.

Use cases:

  • Send to customers for sharing

  • Include in promotional communications

  • Provide upon request


Sending personalized push notifications

Sending to individual customers

Send targeted push notifications directly to one customer from their profile.

Step 1: Access push notification

  1. Click the Send Push tab in the customer profile

Step 2: Configure notification

  1. Select the card (if customer has multiple cards)

  2. Optionally schedule the message for later delivery

  3. Type your message in the message box

  4. Click Send

Use cases:

  • Birthday greetings

  • Personalized offers

  • Thank you messages

  • Re-engagement for inactive customers

  • Reward reminders


Viewing custom fields

Accessing custom fields

Custom fields display business-specific information you've configured.

To view: Click the View Custom Fields tab in the profile.

Common custom fields:

  • Member tier level

  • Preferred location

  • Special preferences

  • Internal notes

  • Customer category


Information tab

Customer personal information

View complete customer details:

  • Full name

  • Contact number

  • Email address

  • Date of birth

  • Registration date

  • Device type

  • UTM source

Editing information: Click on individual fields to update customer information as needed.


Feedback tab

Viewing customer feedback

Access all feedback submissions from this customer.

Available information:

  • Feedback ratings (star ratings)

  • Customer comments

  • Submission dates

  • Associated transactions

Filtering feedback

Customize feedback view to find specific information:

Time period filters:

  • Day

  • Week

  • Month

  • Year

  • All time

  • Custom date range

Content filters:

  • Only comments checkbox: Show only feedback with written comments

  • Hide ratings without comments for easier review

Use cases:

  • Review customer satisfaction history

  • Identify service issues

  • Find positive feedback for testimonials

  • Track feedback trends over time


Transaction history

Accessing transaction history

Scroll to the bottom of the customer profile to view complete transaction history.

What's included:

  • All stamp earnings

  • All reward redemptions

  • Transaction amounts

  • Dates and times

  • Transaction types (purchase, refund, manual adjustment)

Downloading transaction history

Export a customer's complete transaction record:

  1. Locate the transaction history section

  2. Click the download icon (top-right of the section)

  3. The transaction history downloads as a file

Use cases:

  • Customer service inquiries

  • Dispute resolution

  • Loyalty program audits

  • Customer activity analysis


Best practices

Regular profile reviews

Monitor high-value customers:

  • Check Champions and Loyal customers regularly

  • Reward consistent engagement

  • Send personalized appreciation

Identify at-risk customers:

  • Review customers who haven't visited recently

  • Send re-engagement offers

  • Update contact information

Accurate record keeping

Transaction corrections:

  • Fix errors promptly

  • Add comments explaining adjustments

  • Document unusual transactions

Data quality:

  • Keep contact information current

  • Complete custom fields

  • Verify accuracy after bulk operations

Communication strategies

Personalized messaging:

  • Reference customer history in communications

  • Time messages based on visit patterns

  • Celebrate milestones (stamps earned, rewards unlocked)

Segment-based approaches:

  • Treat Champions differently than Beginners

  • Customize offers based on LTV

  • Target communications by visit frequency


Frequently asked questions

Can I manually award stamps without a transaction amount? Yes, you can add stamps by entering a transaction amount that triggers stamps based on your loyalty rules.

What happens to rewards when I subtract transaction amounts? Existing rewards remain unchanged. Only stamps earned from the subtracted amount are removed.

Can customers see when I make manual adjustments? Manual adjustments appear in their transaction history but may not show detailed reasons unless you add comments.

How do I fix an incorrect stamp count? Subtract the excess transaction amount (for spend-based cards) or manually adjust by removing stamps through transaction adjustments.

Will deleting a card from the profile notify the customer? No, customers are not automatically notified. The card simply stops functioning.

Can I restore a deleted card? No, deletion is permanent. The customer would need to reinstall a new card by scanning the QR code again.

How often should I review customer profiles? Review high-value customers weekly, at-risk customers monthly, and all customers quarterly for data quality.

Can customers see their own transaction history? Customers can see basic information on their card, but detailed transaction history is only visible in your admin panel.

What's the difference between subtracting stamps and redeeming rewards? Subtracting stamps removes earned stamps. Redeeming rewards uses stamps to unlock rewards. These are separate actions.

Can I send push notifications to customers with uninstalled cards? Push notifications only work for installed cards. For uninstalled cards, use email or SMS communication.

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