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Coupon Types and How They Work

This explains the difference between coupons issued through the Promolayer display and coupons on the EC platform side (such as Shopify), as well as the types of coupons available in Promolayer.

A coupon is a component that can be added to the "Main Section" or "Thank You Section" (displayed immediately after form submission, or roulette game result) of a display, and it shows visitors a discount code or free shipping code.

This is separate from coupons created directly in an e-commerce platform's admin screen, such as Shopify's discount screen. This article explains coupons configured within the Promolayer display.

How It Works

  • Coupon codes can be delivered via the display's "Main Screen," the "Thank You Page," or by email (paid plans only).

  • The coupon code shown to visitors on screen depends on the coupon type you've configured.

  • All issued coupon codes are automatically recorded. For details, see "Coupon History: Overview."

Coupon Type

Description

Supported Platforms

Coupon delivery location

Displays one pre-prepared code to all visitors.

All platforms

Automatically generates a unique code for each visitor in real time (percentage or fixed-amount discount, with optional expiration date).

Shopify / Wix / Ecwid only

Automatically generates a free-shipping code.

Shopify / Wix / Ecwid only

Issues pre-registered codes one at a time. Once the pool is empty, no code is displayed.

Standard installation / WordPress / ColorMe only (not available for Shopify / Wix / Ecwid)

Automatically apply coupon

There is an auto-apply setting available exclusively for Shopify. When this setting is enabled, the code is automatically applied to the cart without visitors needing to copy and paste it.

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