CORE is structured in the following hierarchy:

Brandsets are the top level of this hierarchy and every Brand and Profile will be contained within a Brandset. Brandsets allow you to compare the performance of a collection of Brands to each other as well as to your owned Brands. The combined performance of these Brands will define the Industry Average that you can use to gauge performance.

In the following example, you can see the brandsets Apple Global, Fold 7 and competitor, Fast Fashion, etc.

When you have decided on the Brands you'd like to be factored into the Brandset's Industry Average, you'll be able to set up the Brandset from the All Brandsets page

You'll be prompted to enter a name for your Brandset. Then, simply click Create Brandset and you'll be ready to add in your Brands!

You can also rename your Brandset from the All Brandsets page. Just find the Brandset you wish to rename and click the 3 dots on the right

This will bring up a pop up where you can enter your Brandset's new name. Click Rename Brand to save the new name

Brandsets can be deleted from the Brandset Settings only.

Once in the Brandset Settings, click Delete on the left menu.

This will direct you to a page that asks you to confirm that you'd like to delete the brandset as it will delete all its associated Brands as well.

After clicking Delete Brandset on this page, you'll receive one final confirmation message. If you're certain you'd like to delete the Brandset, click Remove