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How do I add a design kit

Henrik Lund avatar
Written by Henrik Lund
Updated over a week ago

Design Kits

Design Kits simplify campaign creation by providing a centralized hub for standard graphic elements, ensuring consistency and efficiency across all your campaigns.

Exploring Design Kits

  • Browse Pre-Built Kits – Explore our library of pre-designed kits by Scratcher, ready to give your campaigns a polished look instantly.

  • Select and Apply – Choose a kit that matches your campaign’s aesthetic and click "Choose Designkit" to apply it.

  • Customize and Edit – Personalize the kit by adjusting elements such as logos, colors, and fonts to align with your brand and campaign needs.


My Design Kits

"My Designkits" gives you an overview of your personalized design kits. You can choose between two types:

  • Campaign-Specific designkits – These kits are exclusive to a single campaign. Any changes made will only affect that specific campaign.

  • Global designkits – These kits can be used across multiple campaigns. Any updates to a global kit will automatically apply to all campaigns using it.

Creating Design Kits

Design a custom kit from scratch to keep your brand identity consistent. Define key elements like

Start by naming your design kit.

  • Background – Select an image or color.

    • The background image can be uploaded in a desktop format and a mobile format.

CTA Buttons

Customize styles and colors.
When editing buttons, the editing menu opens and provides following options:

  • Size - changes the size of the CTA

  • Background color

  • Text color

  • Font weight

  • Text transform - changes the capitalization of the text

  • Border type & Border weight

  • Border color

  • Border radius

  • Padding

Logo

Upload your brand logo, to ensure consistency in your campaigns brand expressions.

uploading a logo is just like uploading an image - please note that the logo will not appear on your campaigns before you add a logo element.

When using the logo element instead of an image, the size, placement and quality will stay consistent.

Text

Choose fonts and sizes for your font markups

  • Choose font family, choose from the list or upload your own.

  • Edit font size and edit the font wight.

Colors

Add a color palette to your design kit to, the colors will be easy accessible in the editor when changing color on an element.

  • Primary

  • Secondary

  • Tertiary

Sharing Design Kits

Easily collaborate with designers or agencies by sharing a link to your campaign flow and design kit. This allows them to:

  • Add Graphics – Insert necessary design elements.

  • Submit for Approval – Send the design kit for your review.

  • Apply Changes – Approved updates are instantly reflected in your campaigns.

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