What a Drop Game campaign can be used for
How it works: Our take on the classic drop game: users move a basket or container (your product, brand etc.) side-to-side to catch falling items. It’s fast, fun, and skill-based—perfect for grabbing attention and driving interaction.
Use cases:
🛍️ Retail & E-commerce
Catch products, discounts, or symbols to win a reward → drives conversions and creates an engaging shopping experience.
🏥 Healthcare & Wellness
Gamify habit-building by catching healthy items (e.g. fruits, steps, water drops) → promotes positive behavior in a fun way.
🍔 Food & Beverage
Catch ingredients, menu items, or branded icons to unlock a deal → great for loyalty campaigns or daily offers.
🏨 Hospitality & Travel
Drop travel-related items like suitcases or suns to win upgrades or exclusive deals → builds excitement around bookings.
🎉 Events & Entertainment
Use the game before or during events to catch tickets, merch, or icons → increases engagement and participation.
To set up the 'Memory Game' campaign, open the campaign and select the game. From there, you can add your design and other settings. Start by uploading a image for the 'basket' inside the drop game that suits your brand. You can adjust its size, position, attachment, width, and height to fit the layout - or use the current one.
We recommend reusing an existing design kit, then adding the prizes and customizing the overall look of the game.
Decide how many items you want to drop. Add as many as you like.
For each item:
Upload an image
Assign a point value (use a minus sign if you want to deduct points when the item is caught)
Each item can be designed individually for a unique look and feel.
Choose a time limit for the game and set a points goal. You can also decide if the game should end automatically once the goal is reached.
Enable the countdown setup to display a timer. You can customize the pre-game message, and adjust the background, colors, and fonts to match your branding. Use the preview feature to fine-tune the look.
Under the Style settings, you can adjust:
Layout: margins and padding
Item behavior: speed, variation, drop interval, width, and rotation
Points collection splash: effects like fade, background color, padding, border, font, text color, and shadow (enable the shadow effect for more depth)
Enable ‘Advanced’ to unlock more configuration options for your campaign setup, giving you even greater control over gameplay and appearance.
The rest follows the standard campaign setup, where you design the full flow—including the overall campaign structure, prize pages, and emails if needed.
💬 Need Help?
If you experience any issues or need assistance with the setup, don’t hesitate to reach out to a Customer Success representative at Scratcher.