Audience
Learn how to analyze and segment your Sonikit audience.
9 articles
Audience Segmenting
Learn how to group your audience based on shared traits or behaviors so you can send more personalized, effective messages.
- Create Audience Segments from Shopify CustomersLearn how to create highly targeted audience segments based on fan purchase data from your Shopify store.
- What Are Audience Segments and How Do They Work in Sonikit?Learn how dynamic audience segments work in Sonikit to improve fan targeting and music marketing campaigns.
- How to Create a Dynamic Segment in SonikitStep-by-step guide on creating dynamic segments in Sonikit using fan data like location, engagement, and messaging preferences.
- Audience Segment Filters Explained: Messaging, Streaming, and MoreDiscover the different filters available in Sonikit's segment builder, including SMS opt-in, Spotify use, and fan engagement actions.
- How to Use Audience Segments in SMS and Email CampaignsLearn how to target specific fan groups in Sonikit using audience segments for personalized SMS and email marketing.
- Analyzing Fan Data by Segment: Insights and Use CasesTrack and analyze fan behavior and campaign performance by audience segment to optimize your music marketing strategy.
- FAQ: Using Dynamic Audience Segments in SonikitAnswers to common questions about Sonikit audience segments, including how they update, export options, and project sharing.
Audience Basics
Learn how to view and manage your Sonikit audience