👉 If you are interested in finding out more about the SOPRISM Bypass, then you're faced with a problem: you don't have access to a Meta Business Manager or an Ad Account.
As a reminder
The platform uses the Meta Advertising API to provide you with the insights you're looking for. However, the only way for the platform to access them is to establish a bridge between your various assets (Instagram account, Facebook Fan pages, Custom/Lookalikes audiences, etc.) through the Meta Business Manager and, more specifically, your Ad account.
But sometimes access is difficult to acquire (e.g. you're not an admin and you're waiting for access to be granted). In this case, you can ask your account manager or the person in charge of your onboarding to find out more about bypassing.
How the bypass can help you? 💡
Bypass access allows you to create an audience based on socio-demographic, behavioral and interest criteria without having to connect an Ad account to the platform.
Bypass does not allow you to profile your first-party data.
Bypass is a limited option granted after a validation process.
If you have a bypass, you can still connect your own Ads Accounts, just let your contact person know.
You don't need to connect your personal Facebook account if you are granted with a bypass.