The number of engagements for an influencer's social network posts.

The number of engagements of a post can vary depending on metrics availability from each channel. Each channel can have different actions that are counted towards user engagement.

**Facebook engagements**

The number of engagements = Shares + Reactions + Comments.

*Shares* is defined as the number of shares of a Facebook post.

*Reactions* is defined as the number of reactions to a Facebook post.

*Comments* is defined as the number of comments on a Facebook post.

**Twitter engagements**

Total engagements = Retweets + Favorites + Comments. *Retweets* is defined as the number of retweets of a tweet.

*Favorites* is defined as the number of favorites a tweet received.

*Comment*s is defined as the number of replies to a tweet.

**Instagram engagements**

The number of engagements = Likes + Comments.*Likes *is defined as the number of likes of an Instagram post******Comment*s is defined as the number of comments on an Instagram post.

**YouTube engagements**

The number of engagements = Reactions + Comments.*Likes* is defined as the number of likes on a YouTube video.*Comments* is defined as the number of comments on a YouTube video.

**TikTok engagements**

The number of engagements = Likes + Comments + Shares

*Likes* is defined as the number of likes on a TikTok video.*Comments* is defined as the number of comments on a TikTok video.

*Shares* is defined as the number of shares of a TikTok video.

******Note that when an influencer chooses to hide his/her likes on Instagram, we are not able to provide an accurate view of the 'likes' count on each post which consequently skew the Engagement Rate value. *