Key Performance Indicators Metrics
What is EMV (Earned Media Value)?
Where can I find the EMV?
What is Spend (=total cost) and how do we calculate it?
What is ROI (Return on Investment) and how do we calculate it?
What are Costs per Performance?
How do you estimate the number of video views of a deliverable?
What is the Estimated Reach of a post?
What is the engagement rate?
How do we calculate the EMV of an influencer in a campaign?
YouTube Analytics - What are the average views per video?
How do you determine the Engagement for each channel?
Updated Estimated Costs & Video KPIs