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YouTube Audience - How do you detect the audience location?
YouTube Audience - How do you detect the audience location?
Rachel avatar
Written by Rachel
Updated over a week ago

Have you ever wondered how we detect YouTube's audience location? Well, it may seem like magic 🪄  but it's not! It's all about data 📊

Here's the key 🔑

We identify the audience location 📍 by analyzing publicly available location information on the influencer’s active audience profiles: location tags, languages of their bio descriptions and captions under their recent posts. The latest 150 posts are analyzed (or more than 150 posts provided that they have been published within the last two months).

Based on location tags, a time map is created for both influencers and their audiences: it shows what location (country or city) covers the largest timeframe. That way we make sure that even if a person travels a lot (like celebrities or travel bloggers do), but keeps coming back to the same place - this particular country or city will be determined as their location.

Then we present you the information in the most digestible way possible!

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