📆 Klaviyo events
🎂 Birthday – Triggered on user’s birthday. Useful for birthday flows and rewards.
🎯 Goal Spend – Triggered when a user reaches a spend threshold (e.g., $500).
🎟️ Punch Card – Triggered when a user earns a stamp or completes a punch card.
💸 Points for Purchases – Triggered when a user earns points from a purchase.
🧑💻 Create Account – Triggered when a new user registers.
📩 Email Subscription – Triggered when a user subscribes to emails.
👤 Follow – Triggered when a user follows your brand or interacts socially.
🏆 Reward rules events properties:
SubscribfyRewardType- The type of reward (discount_codeorpoints)SubscribfyRewardAmount- The amount of reward. If the type isdiscount_codeit will show$20 DiscountSubscribfyCouponCode- The coupon code rewarded. Will be present only when type isdiscount_code
🔼 Tier Changed → Subscribfy Loyalty Tier Changed
SubscribfyPreviousTier- Previous Tier
🔽 Tier Lost → Subscribfy Loyalty Tier Lost
SubscribfyPreviousTier- Previous Tier
🎫 Coupon Redeemed → Subscribfy Loyalty Coupon Redeemed
SubscribfyCouponCode- The code users will paste on checkoutSubscribfyCouponPrice- The price in points for the coupon
🧬 Klaviyo Profile Properties:
SubscribfyLoyaltyPoints- The amount of points a user hasSubscribfyLoyaltyTier- The current Tier the customer is inSubscribfyManageLoyaltyPageLink- The link to the loyalty portal
✅ You’re All Set!
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